Expert Author Showcase: Leon Noone

Meet EzineArticles’ Expert Author Leon Noone in Today’s Author Showcase

It may be his charismatic personality or perhaps his unconventional wisdom, but Expert Author Leon Noone’s success can certainly be traced to his dedication to his target market or audience.

As a management consultant, Leon focuses on providing solutions to improve staff performance for owners and managers of small to medium businesses.

Before joining EzineArticles in 2008, Leon had decided to move his 30 year old business from offline to online. After attending a workshop about online business, Leon discovered EzineArticles and the value of article marketing. “Article writing, especially through EzineArticles, is a major feature of my marketing,” he commented. “I’ve found that Chris and his staff have been extraordinarily supportive and helpful.”

Tapping into his experience as a published author for over 50 years, Leon stated writer’s block is never an issue. “In one way or another I’ve worked in this field since 1963. I have a huge reservoir of expertise to call on,” he said. “I also get ideas from clients, blog readers and generally from any source that satisfies my focus and target market.”

It isn’t just his experience that hooks an audience – Leon’s catchy article titles and quips hook the reader’s attention and compel them to click-through. Titles such as, “Staff Selection: Let’s Face It, Resumes And Written Applications Suck!” and “Reference Checking: Learn To Duck These 7 Sucker Punches” are just two examples.

Leon’s Article Strategies and Tips

  • Keep Building: When I first commenced writing ezine articles, I thought that I’d be able to write 5-10 articles. I was encouraged by EzineArticles staff to expand my perception. That led me to see the potential of my business focus.
     
  • Find Your Article Style: I learned from the concepts of “Greenfield,” “Ten Tips,” and “Mistakes” approach. And I’ve constantly sought to write in a more lucid and cogent style.
     
  • Learn to write clearly, simply, and cogently: Edit your own work brutally. And remember: in the final analysis, writing is about the reader. If the people for whom you write find your writing difficult to understand or even to read, you, not the reader, have a problem.
     
  • Take the Advice of the Great Robert Gunning: “Write to express; not to impress.” Article writing is part of marketing. So have a clear focus and a definitive target market for your writing.

Try Leon’s strategies and tips in your next set of quality, original articles to engage your audience, as well as convert them into loyal readers. Do you have a question or comment for Leon? Feel free to leave it in the comments section below.

9 Comments »


1
Samuel Bani Dauda writes:

Hi Leon Noone!

Your five point article strategies and tips are not only expressive but impressive. I like learning from experience authors like you. I am looking forward to building on my quality and original article writing as I keep on learning from experience authors.

Thanks.

Comment provided April 5, 2012 at 1:24 PM

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2

Leon,

I have written many articles, not always with a specific marketing focus in mind. Often my goal is just to share information about health and wellness, success, relationships and other topics. At this point, I am learning the value of having a target market and thinking of the articles as a vehicle for marketing.

Comment provided April 5, 2012 at 4:11 PM

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3
John writes:

Quite good achievement mate, and thanks for your useful tips. I have always been looking to become an expert author. You guys are my inspiration. Cheers!

Comment provided April 5, 2012 at 10:13 PM

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4
Karen writes:

You are right. Writing for your audience is different from writing for yourself. Thanks for such wonderful tips.

Comment provided April 6, 2012 at 12:12 AM

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5
Albert writes:

Hi Leon, I salute you for your achievement. Also, thanks for your useful tips. Keep doing great job. I am also looking forward to get a place in expert author group :P.
Cheers!

Comment provided April 6, 2012 at 12:55 AM

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6
Jon writes:

Good job done Leon, Thanks for your useful tips. guys like you are my inspiration and left me with the passion to become an expert author. :)

Comment provided April 11, 2012 at 12:04 PM

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7
Ella Utku writes:

Hi Leon,

Well done. I look forward to reading your articles to see how the business world has evolved. Any thoughts on what the future holds with all this outsourcing going on in Australia? How do I prevent myself from getting outsourced?

Very scary to find out that the world is an oyster with limited pearls and that there are other people who seem very qualified on paper who can perform my tasks. I’ve lost hope for my career progression.

Comment provided April 12, 2012 at 1:39 AM

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8
bjoshi writes:

Hey Leon, congrats for your achievement. All your tips are worthy. Hope implementing these tips on my writing will improve my value on ezine.
Cheers!

Comment provided April 12, 2012 at 8:17 PM

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9
clickkbankers writes:

Your five point article strategies and tips are not only expressive but impressive. I like learning from experience authors like you. I am looking forward to building on my quality and original article writing as I keep on learning from experience authors.

Comment provided April 18, 2012 at 9:53 AM

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