Meet EzineArticles’ Expert Author Mark W. Medley in Today’s Author Showcase
Currently based in South-East Asia, Expert Author and International Training Consultant, Mark W. Medley has published a variety of articles in over 60 niches. From his news and society articles to his collection of true to life stories, it is clear Mark is passionate about writing.
Mark began writing articles for websites in the mid-2000’s. After discovering EzineArticles in 2009, he realized his ability to expand into new niches gave him a new-found freedom. “I started experimenting with articles on topics which have always fascinated me,” Mark stated. “I believe every author is different and has their own strengths and reasons to write. Personally, I write for pleasure, more than commercial reasons, which I hope gives readers a more balanced and thoughtful view in my articles.”
An Author’s Challenge: Objectivity
By finding the right balance between opinion and objective reasoning, Mark presents information that that is compelling and informative. Motivated by current trends and defining the probable future effects of events, Mark’s main goal “is to help readers discover more about some of the issues we face today, like energy, economics and our environment.”
Finding the right balance is the key. Mark noted one of his primary challenges is finding the right level of objectivity. “There are plenty of opinions we can find in the mainstream,” Mark commented. “So the challenge is to evaluate the opinion and then create a balance with any arguments or flaws on that opinion without accepting each side of the argument [and] leaving it up to the reader to decide.”
Advice For Article Writers
Mark recommends you should first establish yourself in a niche by providing quality informative articles to readers. In turn, this will help you build a foundation of credibility and leverage your position as a reputable expert. “Sticking to the subject or the main reason you write to promote your website or product is probably the first thing a new writer should try,” Mark said. Although he promotes his books and his writing, Mark focuses on expanding the reader’s ideas and knowledge on the topic. “The fact that someone clicks on my links is simply a bonus,” he said.
Once established in a primary niche, you can expand the range of your expertise. Many authors will pin themselves down in a solitary niche, which can be draining. Successful Expert Authors recognize that they have tons to offer inside and outside of their primary niche. By flexing their skills in a variety of areas, they are more likely to be innovative and continue to provide fresh and compelling content for readers. Mark pointed out that “people see an expert as having knowledge in only one field. [Most writers] have a wide range of interests and the drive to find out more about these interests… We can become extremely knowledgeable in most fields.”
Explore how you can branch out into new niches and build credibility by taking Mark’s advice: focus on your readers and all of the benefits will come naturally. At the end of our interview with Mark, he wanted to share these final words with you: “I would just like to thank EzineArticles for helping me and others develop our writing, for the readers who inspired me, and [for] others to continue writing articles.”
Thank you, Mark!
Do you have a question or comment for Mark? Feel free to leave it in the comments section below.