Writing For Affiliate Marketing
An affiliate marketer writes us:
When writing articles for my affiliate programs I only sell, should I use a different author’s name for each category of affiliate program or use my own name on all?
First, read this article: Authors With Multiple Brands – Secrets To Managing Multiple Topics When Writing Articles
Next, accept my praise to you for being smart enough to know that you should create your own quality original articles to promote your various affiliate campaigns. Most affiliates are lazy and submit articles they didn’t write and this is the primary reason we don’t accept articles with affiliate links in them. (See section 3 in the editorial guidelines.)
But, we do accept quality original articles that promote affiliate links provided that the URL in the resource box is a full domain name you purchased. Ideally we’d like to see you put a site up at the domain you purchased to promote your affiliate program and then link to your unique affiliate link, but currently we only require the full domain and if you want to forward traffic to that domain directly to your affiliate link — we’re currently ok with that.
Perhaps what we should do is create a separate identification so that our readers know the link is an AFF (affiliate) link so they don’t think your URL should be given the full credibility that a non-affiliate unique content site should receive. Just a thought.
Lastly, to answer your question: If all of your affiliate programs are from the same niche, I’d recommend using your own name on them. If you promote in multiple niches, then consider either a variant on your name or different pen names for each niche.
Hi Chris!
I think you are right about the public opinion and the different author name for each type of article.
I personally don’t need to have any variation of my name when I write in different categories because the are all similar and for me is better to show to the public that my knowledge is not only concentrated in one subject, but if I would promote here also my store with clothes for example, that has nothing to do with depression, craziness and dreams, of course I would need a variation of my name.
On the other hand I don’t think my readers would think that my knowledge about marketing is something that can make them doubt of my seriousness in psychology, because I’m a very serious marketer. I would simply expose very objectively all the problems we have while trying to sell our products and how we can solve them, with the same character I have when I write about psychology.
However, if I would really write about clothes and marketing besides psychology, I would simply respect your advice because the first impressions people have are very important.
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