Lawrence D. Elliott - Author Spotlight

There are (4) reasons I chose Lawrence today for a quick author spotlight review:

1) His characterture is very cool,

2) He ran a press release to announce his ‘EzineArticles expertness‘,

3) His articles are original content based on his expertise, and

4) He proudly mentions his expert status on his website.

Lawrence D. Elliott has been a Realtor(r) for over 17 years and provides professional representation for clients in Los Angeles, Orange, San Bernardino, and Riverside counties. He runs a network of real estate web sites, which can be accessed through his main web site at http://www.LawrenceElliott.com and you can read his EzineArticles here.

Nice job Lawrence! :-)

Posted by Christopher M. Knight on March 20, 2006 at 6:05 am

Views 830 | Comments (1)

Rhonda Goetz - Author Spotlight

EzineArticles Platinum Expert Author Rhonda Goetz was recently contacted by ABC News Nightline because of her MySpace articles listed with us. They were looking for more research information.

Folks, this happens every day now it seems! Some author says that they landed a big-time publicity interview, whether it be by TV, Radio, national or Internationally syndicated newspaper, teleseminar guest interviews and more.

We’re proud of Rhonda and happy that EzineArticles.com was able to bring her more than just traffic back to her website, but this media request from ABC News!

Rhonda is an educator and owner of Chrome Zebra, Inc, an online training course company. She combines the best of business knowledge and learning design principles to create interactive, engaging online courses that positively impact the bottom line and employee moral. (Excellent and very succinct way to communicate her USP, no? :-))

I especially liked the quality of her original articles on Team Building.

Who will be the next EzineArticles expert author to land a high-profile media interview?

[UPDATE] John and Ken on KFI640 AM read her article What’s For Sale on MySpace? Find Out Before Your Child Does article on the radio today. I guess when it rains media attention, it pours.

Posted by Christopher M. Knight on March 1, 2006 at 4:22 pm

Views 532 | Comments (2)

Michael Cooper - Author Spotlight

Today’s author spotlight is EzineArticles expert Doctor Michael Cooper.

Dr. Cooper has a Ph.D. in Computer Information Systems and a Master’s Degree in Data Communications. He also has lived in Thailand, Belgium, Germany (ok, I’m envious on this one).

The real reason Michael gets today’s author spotlight is for his very smart implementation of our Authors Javascript (My Article Feed) in his website. Go check it out at http://www.termpaperadvisor.com/ and scroll towards the bottom. You’ll see his recent articles listed as they are fed live from our site. Nice job Dr. Cooper! :)
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Posted by Christopher M. Knight on December 22, 2005 at 8:49 am

Views 920 | Comments (0)

Debbie LaChusa - Author Spotlight

EzineArticles expert author Debbie LaChusa is our author spotlight today and she is a perfect example of an ideal EzineArticles.com author.

Here’s why:
- Her articles are tight, easy to digest and easy on the eyes.
- Excellent use of bold, lists, numbers in her articles.
- Debbie is writing from real-world expertise and not fluff
- Her resource box is clean, neat and to the point with an
excellent call to action. (worth modeling!)

Debbie has written and self-published two marketing workbooks, “A Step-by-Step Marketing Guide” and “A Step-by-Step Marketing Guide for Your Fitness Business” which have sold copies worldwide. Her advice is also featured in Entrepreneur Magazine’s “How to Start a Personal Training Business” and she is a contributor to the San Diego Business Journal.

An excellent example of her work: Small Business Marketing: 10 Steps to Help You Plan for a Successful 2006

Lastly, take a peak at her website as it’s clean, easy to navigate, and her value proposition is clearly spelled out. Nice job Debbie! :-)

Posted by Christopher M. Knight on November 7, 2005 at 2:53 pm

Views 541 | Comments (2)

Earl Nightingale - Author Spotlight

Today’s author spotlight is none other than the legendary: Earl Nightingale

I was first introduced to Earl’s Lead the Field product about a decade ago and it was one of my favorite leadership secrets type of audio program.

Earl Nightingale co-founded Nightingale Conant - an audio publishing company with over 2 million customers. You can’t know about self help or self improvement without knowing about Earl. :-)

“You become what you think about” - Earl Nightingale

What’s amazing is that 24 other expert EzineArticles authors mentioned Earl’s name in their articles.

Earl Nightingale died on March 28, 1989, but his legacy still lives on. While his expertise is excellent for those who are young and old, if you know of anyone in their 20s, I’d highly recommend that you hook them up with his Strangest Secret in the World for Succeeding Today or Lead the Field as these are two classics that are part of my library and should be part of yours also.

Posted by Christopher M. Knight on October 12, 2005 at 7:59 am

Views 518 | Comments (0)

Meri Raffetto - Author Spotlight

Meri Raffetto is a Registered Dietitian with degrees in nutrition and psychology. Not only does Meri have extensive experience in nutritional counseling, but she is an example of an ideal EzineArticles.com Expert author.

Most of Meri’s articles are about how to find a healthy balance with nutrition. Here’s one of hers that I liked: Are You Losing Body Fat or Water?

I really can’t recall if I was surfing our own articles for articles about BodyFat or whether I learned about Meri from another source and then realized she was already an expert author in our site.

From an Article Marketing standpoint, her articles are short (around 700 words or so), clean (no abuse of the Bold/Italics/Under font tags), written from a point of true expertise, and with a clean resource box at the end that does a call to action. Bravo!

…And in the meantime, I’ll be taking some of Meri’s advice about thinking in terms of 3500 calories = 1 pound of fat…which means I need to track and ensure that I accomplish a daily calorie deficit that leads me to the 182 lbs goal I have for myself (I’m at 193 today, 6′1″ tall). It wasn’t enough for me to just drop the 6-7% bodyfat I lost this Summer (which is the true measure of whether I’m reaching my fitness goals), but I want my 34″ waist line back too…which requires the 182lbs goal. :-)

Ok, enough about me…now, go read Meri Raffetto’s articles.

Posted by Christopher M. Knight on September 12, 2005 at 10:22 am

Views 526 | Comments (1)

Jeff Herring - Author Spotlight

Jeff Herring has been a loyal friend of EzineArticles for quite some time. In fact, I learned about the power of his personal recommendation earlier this year when he helped Cathy Stucker and I promote the “Market With Articles” teleseminar.

Jeff got started with us in late April of this year and he sent in 179 articles since then. He not only ‘gets it’, but he ‘drives it’ too!

He’s got quite a bit going on, mostly centered around being a marriage and family therapist, relationship coach, speaker and nationally syndicated relationship columnist.

I like how Jeff puts a lot of “universal laws” into his articles as it not only gives him more credibility, but they had strength or conviction to his articles.

This was one of my favorite articles of his:
Universal Laws for Couples

Jeff sent me this email today and gave permission for it to be reprinted here:
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Posted by Christopher M. Knight on September 2, 2005 at 4:42 pm

Views 522 | Comments (0)

Scott Richards - Author Spotlight

Every week I review all of the hundred+ author photo’s that are uploaded. Usually there is a big range from poor quality to high quality author photo, but every 30-50 author photo uploads…comes along one that is unique! Scott Richards’s author photo stood out today and I thought I’d share his with you. Way to go Scott on being creative. :)

I don’t know Scott personally, but my branding brain was hoping that his author photo color scheme was going to blend in with his website so that I’d have a seamless visual experience… Unfortunately, this didn’t happen as his main website has dark red hues, but perhaps he had this author photo from a previous website.

…which brings me to this tip: If you want to strength your markets unconscious confidence in you and your brand, find a way to add something subtle to your photo so that when a visitor reaches your website, they feel like they were already part of the experience.

Posted by Christopher M. Knight on August 14, 2005 at 7:52 am

Views 510 | Comments (0)

Lorrie Morgan-Ferrero - Author Spotlight

I met Lorrie online over a year ago from her friend, Ali Brown.

In fact, Lorrie has changed the way I manage one of my top ezines due to a little but important tip I picked up from her (read the tip here).

Lorrie’s ezine is one of the less than a dozen that I read on a continuous basis. She really gets it and delivers real value vs. a lot of Internet marketers that make you want to run for the unsubscribe button.

Classify her in your branding brain as a world class copywriter. :)

Funny trivia bit: Lorrie is a direct descendent of Ralph Waldo Emerson but swears their writing styles are completely different.

You can learn more about Lorrie via her articles or her website: http://www.red-hot-copy.com/

Posted by Christopher M. Knight on August 10, 2005 at 8:30 am

Views 526 | Comments (0)

Farris Green - Author Spotlight

Here at EzineArticles.com, we don’t get too many teens or High School level authors, but I came across Farris’s extended bio today and thought she would make a perfect example for an article author/marketer ahead of her time for others to learn from.

You won’t find a decade of business experience from her articles, but what you will find are short, sweet, punchy articles with a personality that reflects this new author’s style along with a resource box and a URL to click on.

She ‘gets it’ and is a great example for how to leverage article marketing to get published and begin building credibility and exposure, even at a young age!

Way to go Farris!
Read her Full Author Bio.

Posted by Christopher M. Knight on August 8, 2005 at 1:50 pm

Views 518 | Comments (2)

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