What Should You Write About? Suzan St Maur Has the Answer

It’s Tough to Find Ideas for New Articles!

“I’m just starting out in my niche …”

“I’m not sure I can write – I never know whether it’s worth my audience’s or my time …”

“I’m absolutely spent; I’ve written about everything there is to know about my topic …”

“… What should I write about?!”

If there was ever a recurring question-theme we see in many of our comments, emails, and more, then finding topics that not only engage your reader’s interest, but your own as well, wins by a landslide.

Meet Suzan St Maur

Scoping out the Google+ writing communities for new trends and scouting for great writers, we were reunited with extraordinary Expert Author Suzan St Maur. Managing the Google+ community Writing: How to Write Better, Suzan encourages writers to curate writing and share advice on how to write top-notch content for articles, business, blogs, and more.

Suzan has embraced her field with a passionate fervor. A best-selling and 30+ times published nonfiction/business freelance author, this once journalism apprentice and advertising copywriter has helped countless writers improve their writing and editing for any occasion.

Browsing her EzineArticles.com portfolio, you will find over two dozen articles chock full of writing and content-acquisition tips. Tough love meets charismatic mentor, Suzan tackles all of the key problems Expert Authors face in day-to-day writing, including finding topics that engage you and your readers in her article How to Get Good Ideas for Your Business.

7 Keys From How to Get Good Ideas for Your Business

  1. Brainstorm: Set ground rules based on benefits, not features.
  2. Problem Solve: Keep your eyes open for problems (old and new) and consider new solutions.
  3. Stay Unique: Find your unique take on your topic, develop it, and make it happen.
  4. Be Vigilant: Don’t be shy – get out there, ask around, and try it out.
  5. Stay Up-to-Date: Ensure your information is current and reflects trends related to the topic.
  6. Use Resources: Set up online alerts and research keywords relevant to your niche.
  7. Cache Cuttings: Keep a “cuttings” file (digital or otherwise) to store reference and inspirational materials.

Visit Suzan’s original article and scroll down to the Get Involved section to share a comment or question. If you’re on Google+, check out her growing community of writers and be sure to say, “Hello!”

Thank you Suzan for contributing your incredible insights with the EzineArticles community and adding strength to the writing world.

38 Comments »


1
Suzan St Maur writes:

Thanks so much for this, EzineArticles! Really appreciate your kind words.

While I do write most of the content on my site, I’d like to thank my intrepid guest columnists – Lynn Tulip, Lucy McCarraher and Jackson Rawlings, plus of course our technical wizardess, Babs Saul and a number of occasional guest posters – whose contributions are just, well, brilliant!

Come on over to the site any time and have a browse – I look forward to seeing you.

Suze

Comment provided May 23, 2013 at 9:39 AM

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2

Although I didn’t know it was called a “Cache Cuttings” File, I’ve been doing this I for years now keeping a MS Word file just for ideas I have for blog posts, articles, etc.

It works quite well.

Comment provided May 23, 2013 at 10:08 AM

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Suzan St Maur writes:

Hi Murray – I even keep a notebook and pen (am a bit old-fashioned like that!) next to my bed, as I often wake up in the middle of the night with an idea for an article…

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3
Alan To writes:

A very good and informative article. Yes, it is always hard to come up with new topics for articles, especially when you think you have exhausted every possible subject.

Comment provided May 23, 2013 at 10:20 AM

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Suzan St Maur writes:

Thanks Alan. It’s amazing how much there is to write about even on a niche site like mine, where every article has to have a connection with writing. Often, by the time you have written about everything you can think of, it’s time to go back and revisit some your early articles and create an update.

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4
projektowanie writes:

Hi there i am kavin, its my first occasion to commenting
anywhere, when i read this post i thought i could also create comment
due to this good article.

Comment provided May 23, 2013 at 12:39 PM

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Suzan St Maur writes:

Hi Kavin! Are you based in Poland? I have some good friends who are from Lodz – both nurses. Good luck with your blogging. Suze.

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5
James Clawson writes:

Thank you for your insights on what to write on and how to come up with new ideas. This site seems very comfortable to me so far and I will be sharing ideas and thoughts about writing on the internet.

Comment provided May 23, 2013 at 1:27 PM

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Suzan St Maur writes:

Hi James. Just had a look at your site – eInvoicing sounds far more complicated than my little brain can cope with… Thankfully I sell all my products (books) via E-Junkie, Amazon, my publishers etc., so don’t have to worry about invoicing … at least I haven’t heard squawks from my accountant about that yet!

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6
Joaseph Dabon writes:

Ironically there could be countless things to write about or there is nothing.

Sometimes one’s imagination is on overdrive, sometimes it stays idle.

The key, i guess, is to be quick to find something of interest around you.

Comment provided May 23, 2013 at 7:47 PM

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Suzan St Maur writes:

Very true, Joseph. Must be something about us Baby Boomers that makes us extra-interested in the world around us! ;-)

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7
Randall Magwood writes:

Suzan congrats on the free publicity. Your tips for finding the inspiration to write about are on point. I also feel that the more you research and become a true expert in your niche, the more topics that you will have to write about – even if it’s about the most obscure thing. Once again congrats!

Comment provided May 23, 2013 at 10:23 PM

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Suzan St Maur writes:

Thanks Randall!

One thing I should point out, though, is just as “there’s no such thing as a free lunch,” there’s no such thing as “free publicity.”

To get where I am now has involved many years of hard work and literally millions of written words, many of which were unpaid (e.g. there are about 500 articles on my site, HowToWriteBetter.net, all of which were written for nothing and are available for anyone to read for free).

I’m delighted and grateful that EzineArticles have recognized this, but it’s more of a payback than a freebie. Or Karma…

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8

I will be subscribing to your feed and I hope you write again very soon!

Comment provided May 24, 2013 at 1:34 AM

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Suzan St Maur writes:

Thank you, Joy Travels … I hope to visit your beautiful country one day.

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9
Timmy writes:

Hi, just wanted to mention, I enjoyed this article.

It was helpful. Keep on posting!

Comment provided May 24, 2013 at 2:54 AM

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Suzan St Maur writes:

Thanks Timmy, glad you enjoyed the article and found it helpful. There are about 500 more articles like it on my website, HowToWriteBetter.net, as well as my other articles here on EzineArticles.com, so there is plenty of choice!

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10
Eula writes:

Thanks for the article writing ideas.

Something John Riddle suggested helps me: I use the lists or bullet points in my article or the supporting ideas to develop new individual articles.

Articles written by others also spark new topics to write about.

Comment provided May 24, 2013 at 6:08 PM

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Suzan St Maur writes:

You’re welcome Eula. Developing new articles from points you raise in an earlier one is a good idea. And as I think I’ve said elsewhere, going back to your earlier articles and revisiting the topic in a new one, with updated information and comments on how its circumstances have changed, is also very useful.

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11
Sherrie Vitello writes:

Great tips about writing articles! Thanks for posting that. I’m new at writing too so any good advice like that is always appreciated. I’ll definitely apply it,.

Thank again. Sincerely, Sherrie Vitello

Comment provided May 24, 2013 at 7:17 PM

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12
Gracious Store writes:

Finding good and engaging ideas to write on is always a challenge, but the 7 keys from the original article which I have just glimpsed through did give some insight on how to glean for ideas for writing in ones nich.

Comment provided May 24, 2013 at 10:53 PM

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Suzan St Maur writes:

Glad you found the article useful, Gracious Store! Mind you, with the range of products you have on your website I’m sure you’ll never be short of topics to write about…

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13

Interesting reading this blog makes. Even a news that appears in TV may be t he source for your next article. It all depends on the mindset that you are in.

Comment provided May 25, 2013 at 5:53 AM

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Suzan St Maur writes:

True, Mohan – a lot depends on your particular niche though. On my site, for example, everything has to have a connection with writing – but it’s surprising how many news stories, as you suggest, do have a link with written communication…

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14
Maranna writes:

I am a relatively recent Indie writer enjoying the thrill of self-publishing. My very first short story, part one of a trilogy, was based on a real-life story I’d watched on television. To write you must be able to get into the soul of every character you write about, to feel their pain, their joys and their hopes. I found that almost all the characters in my trilogy were based loosely on people I either knew or had read about.
Thanks Suzan, for an excellent article. I’m now going to check out your website.

Comment provided May 25, 2013 at 5:31 PM

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Suzan St Maur writes:

Interesting points there, Maranna. When you go to HowToWriteBetter.net you must check out the category “Fiction Without The Fuss” – it’s a series of wonderful tutorials by Lucy McCarraher who publishes some of my books, and is a very successful novelist herself.

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Maranna writes:

I will Suzan, and thanks for the advice.

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15
Abdul Cholik writes:

My weakness in writing is to do keywords research. Is there any formula to do this.
Nice tips

Comment provided May 28, 2013 at 5:32 PM

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Suzan St Maur writes:

Hi Abdul – you could try using the Google Adwords Keywords tool; I find it very helpful.

http://bit.ly/132jkhn

Good luck!

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16
Daniel Baker writes:

Hi Suzan, this is exactly one of my concerns. I don’t consider myself a writer; therefore, it is difficult for me to conjure the next article topic. At times, I feel I have exhausted my efforts to find something … anything to write about. Yet, it is a must do for me, since, I must market my website to get traffic – and duplicate content is considered “tabu” in today’s SEO. However, I do enjoy writing.

Comment provided May 29, 2013 at 9:17 AM

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Suzan St Maur writes:

I just tried to click through to your website, Daniel, but it seems to be down at the moment so I can’t find out what your market is. If you let me know, however, I might be able to give you some pointers…

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Daniel writes:

Thanks for the reply Suzan, Yes, my niche is language learning. More specifically, Brazilian Portuguese. My website teaches Portuguese. I have recently created a few videos, which are live in my website, and I’d like to “let the world know” that it exists. Is something I feel I have a strong passion for and I’d like some expert opinion how I should go about marketing it. But I also enjoy writing. And, if I could, I’d like to get some critique and writing etiquette.
fyi … my website: http://www.thebrazilianlanguage.com

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Suzan St Maur writes:

I have a number of friends who live in Portugal, Daniel, and do understand that there are significant differences between Portuguese Portuguese and Brazilian Portuguese.

Given that Brazil is now by some way the stronger economy of the two countries – and that former African colonies now speak their own versions of Portuguese as well as their native languages – what do you see as the future for this language? I would be fascinated to know.

Sz

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Daniel writes:

Well, seems to me that paves the road to a more diverse range in regional dialect. Much like you see in Arabic with Farsi or Mandarin Chinese.

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17
Gilbert Madrid writes:

I read somewhere that there are literally billions of things to write about. I think that writing about things that you already are doing or involved in is the best way to get started. Think about what you do well and go with that. Writing will just come natural. Have a great day and happy writing.

Comment provided May 31, 2013 at 11:02 AM

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Suzan St Maur writes:

You’re right, Gilbert. And you might like to catch my site Tuesday June 4th – there’s an article coming up then about the huge number of blog/article ideas you can come up with even for supposedly “mundane” businesses like plumbing or hairdressing. Check it out! http://HowToWriteBetter.net

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Gilbert Madrid writes:

Thanks, bookmark’d and added to calendar!

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Suzan St Maur writes:

Great! Am looking forward to any comment you may have … please do share your views.

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