Searches on smartphones and other devices are way up, which means people are more often than not looking for a quick answer to their question.
How do you write an article that speaks (or rather “reads”) to these readers?
Do just that: expertly write content that delivers their answers quickly and informatively.
6 Mobile-Friendly Writing Tips
Your titles should be transparent, relevant, descriptive, and maintain brevity. Target title length from 65-70 characters to avoid truncation, and use the Long-Tail Method to distribute keywords evenly.
Do not skip writing an engaging article summary that targets the reader’s benefit – their need or want. In your summary, clearly describe the main point and benefit of the article, as well as your unique value proposition or what makes this article better than the rest.
Get to it! Don’t dance around your topic in your introduction. Provide a relevant attention grabber, your unique value proposition, and a call-to-action that compels the reader forward.
Help readers find information quickly by using bolded headers as anchors of information. Think of headers as miniature titles for every unique point, step, or tip.
As much as you can, consider using ordered or unordered lists. Lists are easy to read because they require the author to be succinct as well as help show the reader where one point ends and another begins for easy scanning.
Readers question an author’s credibility and click away if the links to the author’s website do not relate to the article topic. Ensure link relevance by writing about topics relevant to your niche to provide a common thread by carrying your article topic through your entire submission to your website.
The mobile market is growing. Seize this opportunity by ensuring your articles are ready! Want more mobile-friendly article formats? Get the 52 interactive Article Templates on PDF package for great topics formatted in lists, headers, and more.
How do you make your articles more mobile-friendly? Do you have any additional comments, tips, or questions you would like to share? Join the discussion in the comments section below – we’d love to hear from you!