Niche Jargon Article Template

How do you address complex concepts that require industry-specific language in your articles?

Do you:

… write under the assumption that your target audience knows the meaning of all the niche jargon you’re using?

… try to avoid complex ideas and, instead, target the general reader with little industry knowledge?

… give brief definitions to explain words or concepts that may be new to some, but not all?

There’s no “right” answer to this question all the time. Each article should be crafted toward the people you want to reach with that specific message (a.k.a. your primary target audience).

Let’s face it, because there are people out there with every range of knowledge you can imagine, it’s not easy to please everybody and make them feel like you’re speaking directly to them. But, if you have an appropriate mix of beginner, intermediate and advanced articles, you will be able to reach a wide range of people through your entire article inventory.

Today, we have the perfect article template for you to share complex concepts with a more general audience – The Niche Jargon Article Template.

With a little thought on your part, this template produces an article that’ll help bring those people up to speed on terms and expressions used in your niche. Here’s how to get started:

  • Pinpoint Confusion Areas – Pick an area in your niche with a complex vocabulary. You might discover it by seeing or hearing a lot of questions from people confused by it. Or, maybe it’s a newer concept that confused you the first time you saw it so you had to look it up.
  • Form the Introduction – Start by writing down why the niche has specific jargon. Think about how technical the niche is. Are there words that are only used in this niche and nowhere else? Or, are there words that have multiple meanings in different contexts that you think should be disambiguated? This can become the introduction of your article.
  • Lay Out the Terms – List out the terms and what they mean in your own words. It’s really important that you use your own words. If they wanted the straight dictionary definition, they could have looked it up themselves. Here’s your chance to offer your unique angle of expertise on each term or concept you introduce.
  • Explain Their Importance – Next, explain why the words are important and why the reader should start incorporating them into their vocabulary.
  • Wrap it Up – Finally, recap the terms you introduced and why they need to be remembered.

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It is so important to write with the reader in mind, to avoid jargon or to at least offer explanations to bring the reader into the loop.

Comment provided June 27, 2011 at 10:41 AM


Lance Winslow writes:

I suppose the technique I like best is to put do it like this:

“The US Navy along with the top university research teams have come a long way in the development of UUVs (underwater unmanned vehicles) in the last decade”

By clarifying the term or acronym early, it allows for those in the industry to read through it, and those who are not in the industry to at least follow along even though they are a novice. Plus, it allows the new comers to learn a new term and assist them, bringing them up to speed on the industry jargon.

This is what I typically do, and although readers rarely give me feedback on this particular technique, I can safely say that I appreciate it when other authors of research paper, technical pieces, and industry articles do the same.

Well, I am so very happy you brought up this topic, because I believe it is very important.

Comment provided June 27, 2011 at 8:55 PM


Thiet ke logo writes:

The layout is quite stunning. Thanks for this great article.

Comment provided June 28, 2011 at 2:17 AM


Hampers writes:

By explaining some often used niche jargon – it can make newbies feel more welcome to the industry and open up previously off topic discussions. I like the idea of de-mystifying the jargon so everyone feels more included and can contribute their point of view.

Comment provided October 13, 2011 at 3:05 AM


Kamel Baida writes:

for me all my articles are like that layout and it’s so good for seo.

Comment provided December 18, 2013 at 8:51 AM


James rogefl writes:

Thank you for this great article.

Comment provided March 7, 2014 at 5:58 PM


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