2 Minute Approval Tips: Follow EzineArticles HTML Tag Rules

Episode 14 of the “2 Minute Approval Tips” Video Series

This series is designed to help you get your articles approved on the first submission. In today’s tip, we focus on HTML code, the backbone of the Internet, and how to use a basic level of HTML knowledge to advance your article writing.

The basic style and format HTML tags give you an opportunity to take control of the structure of your articles and put emphasis on the important words. Remember, though, that just because you CAN use HTML tags doesn’t mean you SHOULD fill every single article with formatting tags or try to make every keyword bold. Watch this video to discover which HTML tags are allowed in articles and how to use them.

Downloadable Versions:
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A Quick Recap of the 14th “2 Minute Approval Tip”

  • Text Styling
    • BOLD = <b>BOLD</b>
    • ITALICS = <i>ITALICS</i>
  • Formatting That’s Allowed
    • <ol> or <ul>
      1. Makes numbered (<ol>) or bulleted (<ul>) lists
      2. Use <li>Item</li> to designate each item in the list
      3. End the list using either </ol> or </ul>
      4. If any of the list items are long (2+ lines), you can add a <br> tag, which adds a line break between each list item
    • <blockquote> – Indents a section to separate the words of the author with the words of the quotation.

    • <pre> – Displays text in a fixed-width format (usually Courier) and preserves spaces and line breaks.

  • Formatting That’s NOT Allowed
    • <p>
    • <javascript>
    • <img>
    • <hr>
    • <h1>, <h2>, etc.
  • WYSIWYG Editor – If all this talk about HTML kind of makes your head spin, feel free to use the “What You See Is What You Get Editor” (WYSIWYG). With this editor you create your articles just like any other word processor. No HTML required.

If you’re looking for more training on HTML, check out HTML Basics for the Expert Author. In that video, we quickly show you how to add HTML to improve the appearance, clarity and functionality of your articles.

To check out the entire “2 Minute Approval Tips” series, click here. Then, put all the “2 Minute Approval Tips” to good use by writing your next set of high-quality, original articles for more traffic back to your website or blog.


Tamas Sziladi writes:

Hi Marc,

thanks for sharing in two min what is allowed and what is not. I find it very useful to share tips in videos because writers definitely remember better for the guidelines from videos as only reading through all the rules.


Comment provided May 2, 2011 at 10:18 AM


paban writes:

wow! its wonderful! thanks for providing these tips.

Comment provided May 2, 2011 at 10:58 AM



A couple things that I don’t understand about your html rules.

First, why support bold and italics but not strong and em? I tend to use them more than the others. I always have to go through articles and change them when I submit an article.

Second, why no heading tags? I can understand avoiding the , but why not allow and below?

Comment provided May 2, 2011 at 12:13 PM


Oops! Forgot to escape the tags in my comment.

I’m referring to <b> and <i> versus <strong> and <em&gt in the first point.

In the second point I mean I can understand avoiding <h1> but not <h2> and below.

Sorry about that.



‘strong’ and ’em’ can be used.

Regarding heading tags, we don’t allow them due to their likelihood of being abused. Not many know how to use them properly.


I’ve found both strong and em didn’t work in the past — maybe it has changed and I’ve just assumed that they don’t work so I change them. If so, that is nice.

I’m not sure that I see how the heading tags could be abused though, unless you mean overused or inappropriately used. A little bit of training would help people understand how to use them properly.

Heading tags allow you to properly segment your article in a way that is meaningful to browsers/CSS and to search engine robots.



Hi Marc,

Thanks for your tips on the use of HTML tags.I must admit that the first time i used the HTML tags was in my first article,otherwise I never used it before. Iam impressed by the way your team gives support and motivation to the authors.

Thanks for that and have a great day.

Comment provided May 2, 2011 at 12:57 PM



You’ve got me wondering why the tag is not allowed… hmmmmm… though, I do understand why the other tags are not allowed.

I find it easiest to write my articles in Word, then copy and paste my finished article into Notepad, removing all formatting from Word, then I copy and paste from Notepad directly into your WYSIWYG editor, and use the format you supply for my article. Saves potential errors… saves me time.

Great tip, as always… thanks,

Comment provided May 2, 2011 at 6:25 PM


Ashwani writes:

Hi Marc,

Thanks for this useful information .I’ll apply this in my writing work.Thanks a lot.

Comment provided May 2, 2011 at 11:36 PM



They have this WSG (or some other acronym) Editor which goes into some power mode and does all the formatting automatically when submitting a new article. I find it working consistently and solid.

Comment provided May 3, 2011 at 2:39 AM



These are great tips but I wish that EzineArticles would use the WYSIWYG format that can also swop/change to html code like they have in blogger.com article method software that is used so easily. The reason I say this is because hot everyone understands html code and even those that do…their mistake on just 1 missing piece will make it all wrong….then ezinearticle penalizes us for that

Comment provided May 6, 2011 at 10:33 AM


Maca writes:

Thank You for great information, I’ve just bookmarked it. Really help me for new comer in article writing..

Comment provided May 9, 2011 at 12:44 PM


PL SHARMA writes:

Thanks Marc

It will really help me to reach 100 articles mark.
Thanks again

Comment provided June 8, 2011 at 2:36 AM



Thank you for this post! I just successfully submitted my first post with the help of this post! Thanks.

Comment provided September 29, 2014 at 5:19 AM


Mike writes:

Excellent way of describing, and fastidious article to get information on the topic of my presentation subject matter,
which i am going to present in academy.

Comment provided December 3, 2014 at 11:14 PM


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