Quick Case Study: Richard Brody
The 23rd edition in a series of posts that highlight one Expert Author who has achieved success by doing one thing exceptionally well.
Richard’s background is far more diverse than most other people. He has worked as a financial planner, travel organizer, negotiator, conference and convention organizer, chief operating officer, director of development, supervisor and business owner.
He’s also had a book and numerous articles published on natural medicine, and given numerous seminars on technical issues, as well as self improvement areas.
Richard takes advantage of any technological shortcuts that he feels will ramp up his article writing and marketing efforts. When he finds new shortcuts, he tests them out and checks on whether they improve his efficiency.
Some of the shortcuts he’s already incorporated into his article marketing plan include …
- Specialized email alerts sent to interested readers
- EzineArticles tweeting newly published articles for him
- Connecting Facebook and LinkedIn to quickly promote content
- Automatically posting his Expert Author Bio in his email signature
- Using his mobile device as an “Article Idea Rolodex”
And he continues to search for more shortcuts when he has time.
He also had a few other tips and tricks he’s learned over time that he wanted to share:
On Style
“I would recommend that ‘newbies’ develop a personal style and write on topics that interest them. When I have written articles based on the recommendations of others, I haven’t felt the personal direct ‘connect’ that motivates me.”
On Inspiration:
“My inspiration for ideas comes from my everyday life and experiences. I observe something and it helps me come up with a concept/idea for an article. I write when the desire to express myself becomes an urge, and I focus and write the article.”
On Writer’s Block
“If I can’t come up with an idea, I read a newspaper, watch the news, listen to the radio, play music, or listen to comedians. I try to clear my head, and then, when I feel relaxed and ready, I write. I focus on the positive and never use the word ‘block.'”
Leave a comment to to let Richard know he gave you a new way to look at article writing and marketing, or share your own technological shortcuts.
Richard, when I was a newbie I wrote on everything, then I graduated to one or two niches. You provide good advice.
I do a lot of what you do. On writters block I use the templates developed by EzineArticles and article alerts from Google on my topic.
In technical I also use Dragon Speak to dictate my articles to the computer.
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