Titles – The Key to Your Articles’ Success
This post was updated on May 9, 2012 at 2:11 P.M.
Discover one of the best ways to quickly and easily improve the overall performance of your articles.
Your article’s title can have a significant impact on the success of that article. The first 3-5 words of your title can dramatically increase how much traffic your article will generate back to your website. You could have the world’s best article, but if you have a poor title you’d only see a fraction of the potential traffic a great title would bring.
Ensuring that your titles are keyword rich and benefit-oriented will help your articles achieve maximum readership and exposure.
So how do you create article titles that will drive massive traffic back to your site? Well that’s what this 5-minute video is all about. In it, I’ll give you some valuable tips for finding and formulating titles that not only describe your articles’ contents, but also attract readers and push your articles toward the top of the search engine results.
Video Recap:
- Use the EzineArticles Title Suggestions Tool – This tool gives you effective, hand-crafted, keyword rich, data-backed titles that you can use for your articles. Every title is created in house by the EzineArticles team and is free for everyone!
- Log into your My.EzineArticles.com member interface
- Select the “Write & Edit” tab and then select “Title Suggestions”
- Log into your My.EzineArticles.com member interface
- Writing Your Own Article Titles – You want to have keyword rich and benefit-oriented article titles that clearly indicate what the article is about.
- Use keyword research tools such as Google Insight, Google Suggest, WordTracker.com, KeywordDiscovery.com and GoodKeywords.com.
- Find words or phrases that have a high search volume and include those words or phrases in your article title.
- Focus on the middle-to-long tail of the market by using long-tail keywords.
- Use benefit-oriented keywords.
- Think of your target audience when trying to use positive connotative type words.
- Don’t use special characters in your title (We highly recommend not using anything other than letters).
- Don’t keyword stuff.
- Have article title writing sessions.
- Write titles first (your mind will subconsciously pre-write parts of the article for you).
- Use keyword research tools such as Google Insight, Google Suggest, WordTracker.com, KeywordDiscovery.com and GoodKeywords.com.
As you begin writing your next set of high-quality, original articles, spend a few minutes writing the titles first. Follow the guidelines above and make sure the first 3 to 5 words of your title are going to help drive more traffic back to your website or blog.
What strategies do you have for writing effective titles? Leave a comment and share them with the rest of the EzineArticles community!
Thank you for sharing. There is a lot to learn out there and avoiding pitfalls is helpful. What would you have done differently?
May 27, 2010 at 11:30 AM[Reply]