Leanne Hoagland-Smith writes:

Thanks for the great reminders. Even some of us more experienced authors need a gentle nudge to keep all content green meaning it delivers more greenbacks!

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Christopher M. Knight writes:

Excellent point Leanne!

everGREEN articles deliver more GREENbacks!

I like.

:)

April 22, 2010 at 3:22 PM

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Gary Pettit writes:

I 100% agree with writing on evergreen topics in order to make your articles more appealing for publishers. I’ll keep this in mind for all future submissions!

:)

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Anthony Holmes writes:

Today I refreshed and added new info to an article on Nefertiti that I wrote three years ago for another journal and submitted to History Times.

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Geoff writes:

Good tips. I must admit I sometimes find myself using tersm that can and will become outdated.

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Deepanjolie Figg writes:

Hey Marc,
those were gr8 suggestions your newsletter outlined for writing evergreen articles and the importance of avoiding ‘time bound’ articles!

I’ve just submitted a fresh, hopefully evergreen article, on the ‘6 Features of Writing Evergreen Articles’ aimed at both new authors as well as experienced ones. Typed it off in the middle of meeting deadlines for projects in hand, so you should know your blog topic was compelling :-)

Feedback welcome from all!

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Larry Truett writes:

I am celebrating this Earth Day by writing an evergreen article with some of my best tomato growing tips. This is a topic that I am obsessed with each and every year, as are most gardeners.

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Katrina Oakley writes:

Great tips! this will get some creative juices flowing!

Happy Earth Day!

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Keith writes:

I have learned the hard way how 1 well written and targeted article can be worth 100 quickly dashed up articles and this is let another useful idea to increase the value of each article. Thanks for the pointers – I’ll review tonight’s writing!

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Donald Yerke writes:

Hi Marc:

Good Idea, but I need conflicting clarification.

I was given approval to not rewrite articles that are at least 6 months old. Instead to evaluate, and write it as a new article.

To me Evergreen means fresh, not rehash, and definitely not “spun”.

Please let me know, as I in the process of making fresh new articles versus rewriting. Told they would be treated as new articles. There would be no delete penalty (as old would not be deleted), and as Evergreen fresh article is 50% or more different.

Was I told right?

I need the air freshened on this.

Thanks

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Christopher M. Knight writes:

Donald,

Evergreen means your article won’t be outdated next week, next month or next year.

New articles you submit should be 100% different than previously submitted articles.

April 22, 2010 at 3:21 PM

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Taneem writes:

I often wondered about the longevity of articles and your article has put my mind at rest, that I should not worry too much about dropping time frames and dates. Now when I write I will keep your tips firmly in my mind.

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Jo de Jong writes:

This might well be the most important idea/reminder that Marc has given us ever, and it takes only a little thought to get around the date issue. A definite five stars for this one.

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Marc, Product Marketing Manager writes:

You’re right, it does take a little thought. But it quickly gets a lot easier and more automatic with practice. After 25+ years of copy writing, I’ve found that time-limiting verbiage almost jumps off the page (or screen) at me.

April 23, 2010 at 8:31 AM

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Andrew Peel writes:

I like the idea and yet another way to produce Articles. So I better get cracking.

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Jared writes:

very good information,

check out this article i published today, Assisted Living Consultants – What They Do

I’m fairly sure that it, along with the rest of articles, is “evergreen.”

thanks for the informative post

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Joni E. Johnston, Psy.D. writes:

I celebrated Earth Day by writing an article how to help HR professionals deal with substance abusing employees – and hopefully motivate them to be “chemical free.”

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Codrut Turcanu writes:

I’d write both on evergreen subjects as well as on actual topics and news to gather maximum traffic :)

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Marc, Product Marketing Manager writes:

Codrut,

A good idea, but also give some thought to how you can spin your articles about current topics to make your content as evergreen as possible.

For example, if you wanted to write about the Icelandic volcano’s effect on air travel, instead of saying, “Last week’s Icelandic volcano eruption …” say, “The 2010 eruption of an Icelandic volcano …”

April 23, 2010 at 8:18 AM

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Drago writes:

Excellent point, Marc!

By re-writing the title the way you suggest, the article will not only be current but also evergreen. Talk about killing two flies with one swat.

April 24, 2010 at 7:44 AM

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kenneth one writes:

really educating…thanks!

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brian writes:

Thanks for the advice on evergreen I wrote two new ones keeping your tips in mind and plan another 2 by the weekend.

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Glorietta Atienza writes:

I’ll take that challenge. My next articles would be greener for viewing.

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Keith writes:

Good point. This can also be carried into the body of the post, by being mindful of using dates and references to time in the content

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June Yasol writes:

Unless we get real green, there’s now way we get evergreen.

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