Your Keyphrase Leverage Strategy

You may already know about our Traffic Search Terms feature where you can access the top 5 keyphrases or keywords that were used to find your published articles on EzineArticles.com. [Premium members can access the top 30 keyphrases]

While this is one of our coolest tools, it has one downside: It can take 60-90 days after your article gets published on EzineArticles.com before it starts to produce really useful keyphrase referral data.

What if you want to leverage this keyphrase strategy right away? Watch this video to discover how!

Downloadable Versions:
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Do these 3 steps today for massive leverage:

  1. Look at your web stats (Google Analytics, AWStats, etc) and identify the top keyphrases/keywords used to find your articles on your own website.
  2. Write & Submit new articles to EzineArticles.com based on those keyphrases.
  3. Watch your traffic spike and repeat this process over and over again.

If you don’t have a free Google Analytics account or a website stats package/service that identifies the top keywords and keyphrases used to find your site, get that done this week! Otherwise, you’re missing out BIG-TIME on critical data you need to build your business online.

Do you use other ways to capitalize on website analytics to increase the success of your article marketing efforts? Leave a comment and tell us about the tools and techniques that have worked for you.

36 Comments »


1
Arsham Mirshah writes:

This is great SEO advice – allow me to add:

Adding content to EzineArticles using your target keywords/phrases has two (2) benefits.

One of which is what is described above: users doing searches on EzineArticles or on Google, Yahoo, Bing find your EzineArticles article, read it, and click through to your website.

The other benefit is the value of the link in the resource box. Search engines will see that a valuable content piece about *your keyword/phrase here* is being viewed by users on a regular basis, and that the content piece points back to your website “for more information”. In turn, this gives your website a “thumbs up” for keywords you’re targeting.

In short, the more quality “thumbs up” you have, the more likely it is for the search engines to serve your website when someone searches for your target keywords/phrases.

Therefore, share your content through EzineArticles as much as possible – get more “thumbs up”, get more traffic, get more sales!

Another brilliant post, thanks Christopher Knight :)

Comment provided November 16, 2009 at 3:08 PM

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2
Brandi Cummings writes:

We have recently started tracking the location of our customers placing online orders. We can already see that a large percentage of our orders come from certain regions and/or states. We can target these regions more heavily in our marketing and leverage the natural interest and need for our products that already exists there.

Comment provided November 16, 2009 at 3:18 PM

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3
Ron Thompson writes:

Thanks Christopher for the great info.
Know if we just follow your ideas and info we seem to move upwards in all our online traffic.
Keep up the great work and I’ll watch for the next video.
RT

Comment provided November 16, 2009 at 3:28 PM

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4
Shannon writes:

Thanks for this. I love the keyword phrase feature on the premium membership. I appreciate all of the features, but by far, this is the one I use the most. It saves a lot of time and the older the article is, the more new phrases you get. And usually, a few are phrases that I would have never thought of or found otherwise. Some of these have lead to very successful and well received articles that would have never come to be if not for this. Thanks!

Comment provided November 16, 2009 at 4:10 PM

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5

You have taught me more than any other expert on line. This is fantastic advice as always.

One piece of information I could offer is to keep doing what Chris has said – submit articles on your keywords!

Recently my sites dropped off the front page for keywords I was ranking for and if it hadn’t been for Ezines I may not have gotten any traffic at all. I was way back in the searches for no apparent reason. I am so thankful I had articles submitted and perhaps thanks to those articles, I’m back!

Thank you Chris and Ezines for providing the best traffic generator on the web!

Comment provided November 16, 2009 at 5:55 PM

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6
Joe Missoula writes:

Thanks Christopher, this helps clarify. Is there an advantage to submitting 5 vs. lets say 50 articles that link to the same website or does Google stop caring after a certain number of links from one site?

Comment provided November 16, 2009 at 6:25 PM

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Joe,

As a rule, I don’t guess or comment on what I think Google will or won’t do. I have no idea.

I can tell you that the scale you’re talking about is non-consequential… ie: 50 articles is barely enough to scratch any topic or niche.

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7
Lance Winslow writes:

Oh yah! This is cool. Pretty excellent, good stuff.

Comment provided November 16, 2009 at 7:30 PM

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8
Sunganani writes:

I believe that is the “holy grail” I have been looking for to get more traffic to my blog…and you gave this away for free?

Sweet.

Comment provided November 16, 2009 at 7:32 PM

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9
Marc Sandefur writes:

Hey Chris,

Do’in good in front of the camera!

Comment provided November 16, 2009 at 8:31 PM

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10
Dany writes:

Wow excellent Video Thanks a lot :)

Comment provided November 17, 2009 at 1:45 AM

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11
Geoff writes:

I must say I do like the keyword notification feature by email, receiving the top keywords and articles. I`ll have to write more using some of the top keywords. Thanks.

Comment provided November 17, 2009 at 3:09 AM

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12
Louisa Chan writes:

Hi Chris,

Keywords and keyword phrases in articles have generated free traffic and opt ins for me.

I love seeing the opt in alerts as they come in and I am going to continue to write that which my readers like!

Keep sending those keyword phrases.
Thanks!

Louisa

Comment provided November 17, 2009 at 4:28 AM

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13

Hey Chris,

Thanks for this short video, google analytics is definitely the easiest way to find the top performing keywords to write the articles on!

Anyway, I like your video. Much more user-friendly than a blog post :)

Regards,
Winson

Comment provided November 17, 2009 at 4:33 AM

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walle writes:

Hey, guy. I know you. I like your ccarticles.

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14
Hubreality writes:

Followed this blog from Twitter. I’m really new to using Article marketing though had an account here some time ago. I’m putting it to work immediately. Thanks.

Comment provided November 17, 2009 at 4:45 AM

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15
Deep writes:

wow great video, thanks a lot

Comment provided November 17, 2009 at 11:55 AM

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16
Diana Kipka writes:

Chris
Rave reviews for this Keyword tool that you and the gang at EzineArticles have come up with. Not only does it suggest other ideas to me based on the keyword feedback but I also was very encouraged when I checked some of the KW pharases on Google and found my article on Page 1 several times – AWESOME!!!

Thanks for all your hard work – EzineArticles is the best!

Cheers
Diana

Comment provided November 18, 2009 at 8:02 PM

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17
Frans Panday writes:

Hi Chris,

You talk a little bit too fast sometimes, but I love these video lessons.

Great tip, thanks.

Best regards,
Frans Panday

Comment provided November 19, 2009 at 1:18 PM

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Thanks for the feedback.

This is one of the areas I’m working on to improve. :)

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18
Frans Panday writes:

Hi Chris,

I love the video lessons.

Thanks.

Best regards,
Frans Panday

Comment provided November 19, 2009 at 1:25 PM

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19

Frans,

Trust me when I say, that is about the SLOWEST you will ever hear Chris Knight talk. ;-)

Seriously, one of the advantages of online video is the ability to easily replay segments that may be unclear. Just click on the time-line indicator and drag it backwards to the beginning of any segment you may have missed. You can then replay from that point.

Comment provided November 19, 2009 at 1:31 PM

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20

I went away quite impressed with this talk. Only to find out that in order to get my key words with Google Analysis, I’d have to pay them. Nothing was said to indicate that there was going to be that catch.

Comment provided November 22, 2009 at 9:34 AM

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Anne,

Huh?

What are you talking about?

Prove it please.

Google Analytics is FREE of charge.

The EzineArticles “Traffic Search Terms” is FREE for the TOP 5 most used keywords or keyphrases used to find your articles… and then if you want to know from the Top 6th thru top 30th keyphrase, that’s available as part of our Premium membership option, but at least the top 5 are free.

There is no catch here, so I’m confused why you thought there was one?

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21

I tried signing in, but there was a message on the page that said there is a free trial for 30 days or something like that. I logged out because I didn’t want to pay for it.
I am sure I went on the right site. I searched for it on Google and clicked on the right one.

I’ll have to look around this site to find my ‘Traffic Search terms.’ I’ll let you know if I find them. I’ve always had difficulty navigating around the site. Then again, I’m not very tech minded. I usually have to get help in these things.

Comment provided November 23, 2009 at 3:46 AM

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Go Here:
http://www.google.com/analytics/

“Enterprise-class web analytics made smarter, friendlier and free.”

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22
walle writes:

I think an article marketer should get once every 3 days.

Comment provided November 23, 2009 at 9:01 AM

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23

Thank you, Chris.

Comment provided November 23, 2009 at 11:03 AM

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24
Francis Piles writes:

wow, i like the short video, simple and nice!
easy to understand! thanks chris!!

Comment provided November 23, 2009 at 2:30 PM

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25
Mike writes:

Chris,

I’ve had people tell me I talk too fast, but you’ve got to be who you are. Let’s hear someone tell Anthony Robbins he talks too fast. He is passionate just like you are and it shows. Keep up the great videos!

Mike

Comment provided November 23, 2009 at 2:31 PM

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26
Frans Panday writes:

Hi Chris,

I’ve just received my Expert status and placed a EzineArticles Expert Author logo on my website. You can find it here on my homepage: bestlifeshop.com/

My next article will be with on of the top 5 keywords you’ve mentioned in your video.

Thanks,
Frans S. Panday

Comment provided November 24, 2009 at 3:33 PM

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Frans,

Great job! Looks nice too!

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27
Frans Panday writes:

Hi Guys,

Help.

Where can I find all the video lessons of EzineArticles?

Best regards,
Frans Panday

Comment provided November 24, 2009 at 4:02 PM

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Frans,

Here you go: http://ezinearticles.com/videos/

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28

Your video has been quite exhaustive in terms of technical explanation and practical application

Comment provided May 24, 2010 at 4:47 PM

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29
Zack writes:

There is so much about Googles ways of doing things that would be wonderful to find out. I dont consider myself to have even scratched the surface of how it all works. But Im learning!

Comment provided May 7, 2011 at 3:04 AM

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