Is your article’s Resource Box too big, too small or just right?
EzineArticles recommends that your Resource Box be around 15% of your Article Body’s word count. If it’s too big, your article will look spammy and be of little value to the reader. If it’s too small, you may be missing out on a great opportunity to market you and your products.
So how do you calculate the relative size of your Resource Box?
Use this formula: Take the Article Body’s word count and multiply it by .15 (15%). The result is the target size for your Resource Box word count.
Example: An article has 1,000 words in the Body:
- Article Body word count x .15 = Recommended Resource Box word count
- 1,000 x .15 (or 15%) = 150 words
Since the recommended target size Resource Box is 15% of the article body word count, in this example you’d want to try to create a Resource Box of about 150 words.
Notice that 15% is not a rule, just a recommendation. Your Resource Box could be significantly larger or smaller than 15%, but then you risk compromising that article’s performance. And if it’s way too big, your article could get soft-rejected. So spend some time evaluating your reasoning if you decide to stray far from this particular “rule of thumb.”
Leave a comment an let us know if you’re unsure of the calculation method or reasons behind this recommendation.