Let’s Pretend…

Do you still hear your mother’s “Choo-Choo” echoing in your head? Do you vividly remember her as “The Little Engine That Could”, chugging along playfully, trying to nonchalantly drive a forkful of spinach into your tunnel mouth?

I do. I also remember that it worked… well, most of the time.

Why? Because pretending is fun and playing games is much more enjoyable than work (or spinach).

What’s the lesson here? When you’re stuck and don’t know what to write, or you feel like you work way too much, then maybe it’s time to let loose and have some fun! So let’s PLAY!


  • …you are a rock star and can only deliver your niche message in lyrics. Record yourself singing your impromptu song(s) and write down the lyrics later. Even though it’s silly, this exercise will open your imagination and give you a fresh perspective on things.
  • …that your spouse is away on business and needs to explain to coworkers what it is you do. Since your job rocks, you want to share your story and wallow in your success. Write an email that explains what you do and how you got there. Afterward, break this up into tips and strategies. You may pull 4-5 articles out of just one idea.
  • …you are your own personal secretary. Call yourself and leave notes about what you would need to discuss in the next 24 hours. Go home later and listen to it. Then start writing!
  • …you are writing a executive summary explaining one aspect of your niche for the President of United States. It’s due in an hour and you don’t have any IDEA what to write. Go!
  • …you’re an Olympic speed writer who wants to stay ahead of the competition. You’ll be amazed at what you can accomplish when you PUSH every once in awhile to break your own records.
  • …you’re an advice columnist for a magazine in your area of expertise. Have a friend generate a variety of questions a novice would ask and then answer these questions in your “column”.
  • …you are the world’s expert in your niche and will be appearing at a HUGE seminar as the Keynote Speaker. What will you say?

Often our creativity is dampened by the mere fact that we’re adults. Tap into your inner child and let your imagination run wild. You may be pleasantly surprised at what you discover!

Do you have other ideas for article-generating pretend? Leave a comment, we’d love to hear them!


Jeff Herring writes:

Pretend you are your favorite musician, movie character or character from history and write about your topic in their voice…

Aretha Franklin on internet marketing

Sylvester Stallone on relationship building…

Jesus on networking…

You get the picture….(pun intended)


Comment provided July 17, 2009 at 7:51 AM


Lance Winslow writes:

Yes, fly over your business or a competitor in your mind, explain what they are doing right and wrong, or why you are doing what you do best and why. Just imagine that you can fly.

Comment provided July 17, 2009 at 9:16 AM


tom callahan writes:

You own an antique store and you want to write an article on how buying antiques makes you “green”

Comment provided July 17, 2009 at 9:20 AM



Great idea. Brings some fresh wind into the writing and will also result in a better read for the site visitor. Even with “serious” topics, entertaining the reader a little is important to keep his attention. Changing the writing style from time to time is a good way to do that.


Comment provided July 17, 2009 at 9:25 AM


Shirley Bass writes:

Exciting ideas! Just pretend, create and write.

Comment provided July 17, 2009 at 9:44 AM


Mel Menzies writes:

Pretend you’re giving a friend advice on some life experience or problem.

Pretend you’re advising your daughter on how to be a good parent.

Remember all that your mum taught you.

Work out some “what ifs” about things that have happened to you this week.

Pretend you’re writing your lifestory – as I did with my novel, A Painful Post Mortem

Comment provided July 17, 2009 at 3:34 PM


camille writes:

Using the imagination can unlock the unexpected as one inspires themselves or others. Imagination can leasd to production,more imagination,useful items,useful concepts or useful concepts seen more clearly. Imagination can lead to mind blowing things that benefit our lives or lift us up emotionally and spiritually. Keep up the good work.

Comment provided July 17, 2009 at 9:36 PM



I look for questions that have already been answered on yahooanswers, and pretend someone asked me that question, to see if I have a different slant on the answer, and use that as a basis for a blog post, or article.

Comment provided July 23, 2009 at 1:15 PM



First of all I would like to congratulate you for this great enlightening idea, everyone that allow his imagination to freely flow become able to reach the endless sky; so pretending sonds like all the limitations can be broken almost instantly… I will definitely use this principle on my writing from now on… and thank you very much; make sure you keep up the good work…

Comment provided November 5, 2009 at 6:17 AM


larry icabandi nabing writes:

Yes, pretension is an art. In writing, being a great pretender is an asset; not in real life though. Well, it is a make believe world… take your chances of assuming roles and write from different perspectives. It is fun, fun, fun.

Comment provided November 6, 2009 at 2:04 AM


Shirley Bass writes:

I just love the idea of letting lose and flying.

I tried this pretend, create and write. I had difficulty writing by assuming a different role, if you mean that I should choose another personality and look at it from that perspective.

I’m too straight laced and told the truth about me.

I can see how that would be fun…but is it believable and would the reader consider it trustworthy?

Maybe I’m missing the point…

I do have the ability to write better stories, than the articles I now write (and faster.) Do you tell your readers it’s not a true story?

If you sound as though you’re another author and sign your given name to it…is it believable?

Need some advice, please.

Comment provided November 6, 2009 at 10:44 PM


larry icabandi nabing writes:

Well, both no and yes. You are not hiding, you are just putting yourself in the shoes of others to get a feel of how they would see what you are seeing. Sort of reader is guided by writer pretending reader, or the other way ’round. This exchange of personality if you may call it that way, would give one a chance to feel and get the essence. Nope, not that author acting out as another author that is a sin… an author writing as if he was a reader; with reader’s perspective the writer then would hit the nail, sort of…

Comment provided November 7, 2009 at 8:23 PM


Charles writes:

Pretending is good because you prove that you are a creative person. When it come to writing articles, you put yourself in someone’s shoes. This is what story tellers do. It is an art in itself. So it is an asset to have if you want to fly with article writing. So we thank you for opening our thinking!

Comment provided November 8, 2009 at 6:15 PM


Shirley Bass writes:

Thank you Larry for your answer. I’ve thought about this subject all weekend.

Mel has some great ideas, too. What if…

Comment provided November 8, 2009 at 10:44 PM


larry icabandi nabing writes:

Yes, we really need to expose ourselves to different roles in order to understand some uniqueness. That way, we are in for great experiences of learning, living and loving in the most creative ways…then we become great writers of lies, whatever.

Comment provided November 9, 2009 at 6:20 AM


Shirley Bass writes:

Too funny Larry. Actually, I am sitting here wiritng from the perspective of a prospective customer, while thinking about the perspective of a recipient. It’s going pretty good.

It’s about the reasons why one would want to give what I have to offer. The next one will be about the reasons why they want to receive what I have to offer.

It’s a different perspective than I’ve written from before. Both will be about the party at the end of a product, but from different perspectives.

Perhaps this will clear up what I think of as, reguritated material.

Thanks again!

Comment provided November 9, 2009 at 10:36 AM



Great blog! Thank you for posting!

Comment provided August 18, 2010 at 4:56 PM


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