Golden Rules Article Template

The “Golden Rules of X” article template idea is ridiculously simple, yet can be powerfully perceived as valuable by your readership.

Here’s how the Golden Rules of X article template works:

  1. Create an article title of the: “Golden Rules of _____________” or “The 16 Golden Rules of _______________” or “____________ Golden Rules To Live by”
  2. Using a numbered list, include the rules that sum up the primary lessons you’ve discovered or learned through your experience & expertise.
  3. Expand to include “WHY” each golden rule you’ve outlined is important.
  4. Summarize at the end the theme behind why your set of golden rules is important and what it will mean to the reader when they implement them in their own life and/or business.

Broad vs. Narrow focus: You can include the golden rules of various aspects of your niche including narrow topics or sub-topics rather than only a broadly-focused set of golden rules.

Example: I might write an article on the “7 Golden Rules of Article Writing & Marketing” — I’d follow that up with an article on the “10 Article Title Golden Rules To Profit By,” “4 Golden Rules of Writing Resource Boxes That Sell,” or “19 Golden Rules of How To Pick Article Topic Choices.”

Makes sense?


Dan Goodwin writes:


It’s a great article template!

Would you start the article titles like your examples though? ie all beginning “7 Golden Rules Of…”?

As I understood it, search engines gives more importance and weight to the first 3 or 4 words in an article title, so in the examples shown the main keywords would appear to be “golden rules” and not “Article Writing” or “Article Marketing” or whatever your topic for that article is?

What are your thoughts/ experiences around that?

The extra tip on narrowing focus is great too, breaking a niche down further and further to generate more article ideas and titles.


Dan Goodwin

Comment provided May 13, 2008 at 11:29 AM




Do both: Write articles that include numbers at the start and write ones with the keywords at the start.

Do both, test both, track the results and make your own determination.

Years ago it was black and white which direction tested better. Now, it’s much more gray and worthy of individual testing.

Comment provided May 13, 2008 at 11:44 AM


Brigitte Nadeau writes:

I would combine keywords and Golden rules in title, for example:

Online Marketing ‚¬€ 5 Golden Rules to !.

By doing so, you have keywords at beginning and perceived as valuable in the process.

Brigitte Nadeau
Online Marketing Minute ‚¬€ Free Video lessons

Comment provided May 13, 2008 at 12:01 PM


Dan Goodwin writes:

Thanks Chris,

That’s great advice for any aspect of article marketing – try different approaches, track the results and see what works best for your niche and your readers.

Just looking at my articles, I write mostly in the “Creativity” sub-category, and my article with the most views is called: “Give yourself a Cuddle! – Self Care Techniques for the Creative”.

Not exactly keyword rich!

Often I think the overall catchiness or hook of the title is more important than it being technical optimised for the search engines.

I’m going to experiment more in my forthcoming articles!



Comment provided May 13, 2008 at 12:19 PM


Edward Weiss writes:

Good post. And also a good way to stimulate us to write more articles.

Any other “template” ideas for us?

Comment provided May 13, 2008 at 8:14 PM


Pnageshwara rao writes:

To live there are 5 golden aspects.
1. hear your parents while u are young
2. study well to gain good marks
3 secure a good job to live
4 marry a suitable lady with ur match feelings
5get established well before getting Children
6 Get good Children
7 Treat them properly
8 give them good education
9 motivate them for attaining good position
10 enjoy peaceful old age
and the cycle goes on

Comment provided May 14, 2008 at 5:16 AM


Myhox writes:

Hi Pnageshwara !
Your ideas are helpful to write good post. Thank you for your steps to write nice article. i appreciate for this one piece.




To answer your question: I’ve got dozens of these that I’ve noticed over the years… and plan on sharing them throughout the year.

Comment provided May 14, 2008 at 7:26 AM


Doctor Dale writes:

Awesome. Appreciate the assist.


albert writes:

Great. Will appreciate your sharing of what you have come to know of the dozens of templates which are deemed to be effective. This will certainly help another person in his or her quest to have great titles for articles marketing.


Lance Winslow writes:

It’s always wise to consider various templates, this one has merit, like the others. Templates save time and help you stay focused on your theme and topic. – Lance

Comment provided May 14, 2008 at 10:31 PM


Pnageshwara rao writes:

Templates help us to focus the things and our actual thought regarding the thing which we want to express to ohers

Comment provided May 15, 2008 at 12:50 AM


Jan Verhoeff writes:

Chocolate Marketing Concepts – 10 Golden Rules of Decadent Wealth-Building Marketing Concepts

Brilliant Recognition Strategies – 11 Golden Rules to Identity Branding

12 Sensational Reasons to Write Another Article Tonight

Template Marketing – 18 Golden Rules for Following a Marketing Plan to Success

Comment provided May 22, 2008 at 1:05 AM




This idea is so simple and yet so elegant. I love it! I plan to use this.

Now, will you suddenly have a rash of articles in the directory here with The Golden Rules of …?


Thanks again for a useful article.

Deb Gallardo

Comment provided May 22, 2008 at 8:43 AM


Hobo writes:

Clear, simple and effective advice.

Comment provided May 25, 2008 at 8:46 AM


Kathryn Caywood writes:

Your template is brilliant, Chris!

I agree with Bridget in combining keywords with Golden Rules in the title, e.g.,

Essential Oils – 7 Golden Rules of …

Having the keywords first satisfies the search engines and having “Golden Rules” really draws in the human element.

I’ll be eagerly awaiting your next templates!

Kathryn Caywood

Comment provided June 9, 2008 at 2:47 PM




More templates are on deck for this Summer for sure!


Comment provided June 9, 2008 at 2:51 PM



Thank you for the great advice and service you have provided with your publication of my articles. As a real estate broker in Bend Oregon my articles published by Ezine end up coming to the top of the search engines for various topics. Thanks again.

Comment provided July 4, 2008 at 1:12 PM


Tom Cosgrove writes:

I agree with Dan Goodwin that catchy titiles with a hook work really well; just look at the magazine stand and see the headlines for CQ or Cosmo. They’re the masters of getting your attention. And I would incorporate using the key words first, “legal help…7 golden rules to protect your rigths” to optimze the search. Time for testing and see what shakes out.

-Tom Cosgrove

Comment provided May 13, 2009 at 9:00 AM


Selma writes:

Being a newbie – this is something I am definitely
going to use. Thanks

Comment provided June 20, 2009 at 11:43 AM


James & Rowena writes:

Chris, thank you for the information it has been very helpful , it has definitely gave me a step up in the right direction. We Are New at Article Writing and
We Appreciate All the Advice– Great Job

James & Rowena Jones

Comment provided June 23, 2009 at 10:06 AM



I like the idea of using Golden Rules. It sounds so important.

Comment provided November 9, 2010 at 5:00 PM



its a nice suggestion for title choosing. i make sure i use title as per your suggestions.

Comment provided November 18, 2010 at 1:22 AM


Robin Wright writes:

The ideal of using a template format to write articles makes so much sense and looks so easy, actually it is brilliant!

I just need to now come up with some templates to fit my niche.

Thanks for all the ideas on templates in your training course material.

Comment provided January 16, 2011 at 12:31 AM



Thanks a million, this is great, I love it. Now let me start writing my next e-book and article.

Comment provided April 16, 2011 at 12:57 PM


Sujit Singh writes:

Another most important thing that you must keep in mind is that you must write better page titles. It is very essential to have a good page title because then the surfers can find the article very easily. The title should be according to your article.

Blog and social networking

Another best way to increase website traffic is blog advertising. With the help of blogs you can guide users towards your site. But, you must update your blog section regularly and you must make sure that the blogs which you are using on your site must be informative.

Comment provided October 21, 2011 at 8:35 AM


Sujit Singh writes:

We can increase the site traffic if we have a good content. User should be able to easily navigate through site. Your site should be easy to reach and understandable. Most important way of increasing the site traffic is interacting with visitors and other bloggers by commenting and greeting them on their respective pages.

Comment provided October 21, 2011 at 8:36 AM


Bryan Smith writes:

Great Article ! I have been spending a lot of time learning about best practices, for my SEO and Bend Oregon Real Estate web site, blog.

Your advice is in the top tier! Thank you again.

Comment provided January 15, 2012 at 6:50 PM


Anna writes:

I really enjoy the idea of setting rules. If you want to lead people, set rules. We have the biblical example of Moses who got the Ten Commandments. This principle seems to work again.

Comment provided July 15, 2012 at 4:17 AM


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