This time of year seems to be a great time to get your author photos updated, perhaps have new ones taken that reflect the better looking current day version of yourself. :-)
Here are two tips that you probably were never advised before to do when having your author photos taken:
- If you are appealing to a Western / English audience, consider facing slightly to the RIGHT so that the eye scans from left to right of your nose to the back of your head. Never face to the LEFT. Want proof I’m right about this tip? Which side of the interview desk does Jay Leno, David Letterman and Conan O’Brien sit on? It’s ALWAYS on the right side so that the viewer has a left to right visual experience that makes the interviewer look better.
- Don’t look directly at the camera lens. Instead, focus your eyes past the lens and imagine yourself looking square on with the media within the camera that is recording your image. For most SLR cameras, that’s about 1/2″ to 1″ inch directly above the camera lens. If you want to stop someone’s breath when they look at your photo and invoke an emotional response –> look directly at them by looking past the camera lens and directly into the media within the camera recording your image. Sounds geeky I know…just try it.