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Long vs Short Article LengthsRate This Post:
Iran writes:
Simple answer = Yes, it is too long. Complex answer = Technically it’s within our limits (250 words to 5000 words) but I can guarantee that (7) articles that are 500 words will out perform (1) article that is 3,500 words in terms of the amount of traffic, exposure and interest you’re able to attract with the same volume of content. Article quality is only ONE component of the success equation. Having a large quantity of articles in your inventory is also essential. Takes both. Hope this helps.
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Hi Chris! How are you today? I think that long articles have meaning when we try to build the reader’s confidence, but you are right for defending short articles, that can have the same result with less effort. I’m trying to be a good student and write 500 words articles. I saw I had the same success with very short 340 words articles. These articles are an exception for me, but 500 – 600 words articles are now my standard, what happened only thanks to your lessons. Sometimes very long articles have a purpose, when we are teaching our readers something new that they cannot evaluate in short texts. [Reply] Comment provided August 19, 2007 at 11:27 AM
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The person who originally submitted the question sounds like he’s got an easy solution at his fingertips. He said he already had subtitled sections – that’s great. All he has to do now is break this up by subtitles, so that each subtitled section stands alone as an article. He can then beef up the subtitles to make them web-article appealing, and that’s it, the job is done. (Of course though, you want to make sure the text “functions” as articles and that each piece is edited to be stand-alone material.) I agree with Ramon Greenwood about Coach Chris. :) [Reply] Comment provided August 19, 2007 at 1:59 PM
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I’ve posted a few articles that were a thousand words or so, but for the most part my articles stay focused and tight at about 400 words. I like the content, information and detail in a 400 word article. If I’m looking for an article to post on my blog, ezine, or other publication, I click right on past anything over 600 words. For publication, it’s going to have to be REALLY AWESOME to be more than 600 words and get publication in my ezine. People just don’t have time to read that much ’stuff’. Jan [Reply] Comment provided August 19, 2007 at 5:20 PM
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ALL articles you submit should be stand alone articles. When you submit articles with several parts, they get separated and often don’t show up with matching parts. Series of articles also should be STAND ALONE – without requiring additional parts or articles to perform their duty. If the item is that long and that complex, that you need several articles to deliver your message, perhaps you should consider putting it into a special report or ebook, and writing lead in articles to direct folks to your ezine, ebook, or special report. Jan [Reply] Comment provided August 19, 2007 at 10:08 PM
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Article syndication as a concept is not ARTICLE PARTS FRIENDLY. Therefore, do not create parts because you will create frustrated readers who will try to put the parts together unsuccessfully… See: http://blog.ezinearticles.com/2007/05/convert-article-parts-to-stand-alone.html See: http://blog.ezinearticles.com/2005/12/article-parts.html [Reply] Comment provided August 20, 2007 at 9:30 AM
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When considering article length, also consider your audience. If your article is targeting businesspeople, chances are that those people are crunched for time and won’t spend a long length reading for the information they’re looking for. They want in and out, fast. Someone who is interested in a solution to a problem also wants fast info. They want applicable information to solve their problem so they can move on – that means they won’t spend hours reading a long article. Personally, when I’m looking for a good, long, distracting read, I pick up a book. I don’t go surfing for something long to read. When I do surf to read, I want lightening-fast info – get in, get out, fast. When you sit down to write an article, always consider who you are targeting. The point is that you aren’t writing for yourself; you’re writing for the reader. Consider what he or she wants, needs, and prefers, and craft your work in a length that answers those factors. [Reply] Comment provided August 20, 2007 at 9:41 AM
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I have written two articles on the possibility of high doses Methycobalamin (a form of vitamin B) being used to help victims of Peripheral Neuropathy, esp. derived from Vietnam/Agent Orange. This is an ongoing, real life study. My husband is the victim and I am his caretaker. (One never knows about other people’s lives) It DOES seem to be working but I make no huge claims for anyone, and state firmly that I am not a doctor. I have posted two articles on this so far, the original and a progress report. They are both 900+ words. I state in the progress report that there will be follow up articles. My reason for doing this is that, #1) It is an honest report from a lay person that feels a sense of hope. # 2) There may be someone out there who may indeed be wondering about the progress, because they are suffering from the same problem. #3) I could not wait until this study was completely over. Do you know how many vets suffer from this? They need hope and possibility. The Government does not honor their claim unless it was reported within the 1rst year after leaving Vietnam. I am writing each article to stand on its own, but I am referencing the other articles as I live them. [Reply] Comment provided August 20, 2007 at 1:20 PM
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Kathy, sometimes I mention other articles I write if someone wants to learn more about certain topic, but I always make a small summary of the previous article so that the reader won’t need to read the article I mention unless he/she wants to learn details about this topic. This is how each article can stand by itself besides being related to other articles, since this way the readers don’t feel they missed something because they didn’t read the previous ones. [Reply] Comment provided August 20, 2007 at 2:49 PM
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Thank you so much Christina. I do need to put that thought first in mind as I do more follow ups. I ‘think’ I did do that. I did try to make a summary of sorts to make each article one that can stand on its own. OH! Rainbows right around the corner! [Reply] Comment provided August 20, 2007 at 3:15 PM
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Ramon.. I just signed up for your newsletter. I am self employed so don’t have a boss (well maybe the BIG boss in the sky) to ask for a raise but your newsletter.. excellent! I loved the “Five Vital Lessons”. I found your newsletter so easy to read. I thought to myself.. wow you can sure tell this guy has been taking in all these blogs. Perfect spacing that did not hurt my eyes to decipher and not too long. I also think your question to Chris was really interesting. The answer was…??? [Reply] Comment provided August 20, 2007 at 3:48 PM
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Maybe it’s just me, but after exploring material on several different article sites, I’ve found that articles well under 500 words generally tend to be devoid of substance. They’re “puff” created by authors motivated to crank out just one more article to up their output statistics. I find that reading a short article that says nothing is a turn-off. The “more is better” tactic backfires because I won’t read anything else they’ve written. Perhaps it’s not fair to paint with a broad brush, but if I see that their articles tend to be in the 300-400 word range, it seems reasonable (to me) to conclude that their other 99,999 articles will just be more of the same. I do agree, however, that material consisting of 3,500 or more words might be more appropriate if presented in a non-article format. Law review articles or material published in other types of professional journals, of course, would be notable exceptions. [Reply] Comment provided August 26, 2007 at 11:30 AM
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Everything depends on the subject, on what we want to present to our readers and on what we expect from them. Sometimes long articles are indispensable, if we want to give to our readers real knowledge, because this is the only way they might me interested on visiting our site. Sometimes short articles are wiser because their subject cannot be developed; their readers are usually on a hurry and this article’s size is preferred by all sites in the Internet. There are also times when the word count doesn’t really matter, because the subject is vast and their readers like to spend time reading if the author wants to spend time writing. Long articles are condemned for being full of dispensable words because most authors are amateurs. [Reply] Comment provided August 26, 2007 at 7:35 PM
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Kathy, I read again this thread quickly now that I wrote something else and I remembered your case. I wanted to tell you that I might be able to help your husband though dream interpretation, but I didn’t want to do that here because it could be interpreted as if I had the intention to show up or something like that. But now I have remorse because he has a psychological problem that is affecting everything. You can visit my site: http://www.booksirecommend.com and contact me if your husband wants to be treated through dream interpretation. I never charge anything for psychotherapy through dream interpretation, this is human help. I believe he can easily be cured, while you seem very worried. [Reply] Comment provided August 26, 2007 at 7:55 PM
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Not at all, Christina. I’ve seen some very serious authors (both in dedication and determination) write some completely horrible material. I’ve read some content from serious experts with degrees and abbreviations after their names longer than my arm who couldn’t put together 12 words cohesively. Saying each word has a meaning is true, yes. Cow, cat, and toddler all have meaning and each person will attach a different sensory perception to a word, thus giving it meaning. But to say that everything a serious author writes is important isn’t accurate. *steps down off podium* Cheers! [Reply] Comment provided August 26, 2007 at 8:12 PM
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Serious author is the one that respects his/her reader and gives him what he promises, the best way he can. You may not agree with my opinion concerning long articles because the articles you have in mind are totally different from the ones I am considering now. Everything depends on their subject and on who the writer is. Is he a real writer? [Reply] Comment provided August 26, 2007 at 8:23 PM
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That’s a very good summary of a serious author, and I agree with that. But I think you’re missing my point: A short article can deliver a message as effectively as a long article – and sometimes better. What you bring up about type of article, audience and purpose is a whole different basket of apples. I don’t expect a medical article on a case study of cancer to be 500 words. Nor do I expect an article on the ten best ways to teach your dog to sit to be 100 pages long. That is only my personal expectation, though. A good author can deliver on the cancer article in 500 words, and a good author can expand effectively on dog training tips in 100 pages – if both are well written ;) [Reply] Comment provided August 27, 2007 at 6:39 AM
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Jeff, Are you really trying to kill this thread or just keep it dragging along? I think it’s important that we realize there are people out there who really do know what they’re talking about in many areas, and their informative knowledge can be helpful to a lot of people. Jan [Reply] Comment provided August 27, 2007 at 8:42 AM
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Chris…
It seems to me that you are offering more coaching. That’s a 10 strike and very much appreciated.
I produce a semi-monthly ezine, The Career Accelerator. I have just over 2,000 subscribers. Could you please comment on the open rate. What percentage of “opens” is considered “successful”?
Your service is getting better every day.
Many thanks
[Reply]