The Issue: EzineArticles Expert Authors who specialize in something will often write about something else and then consciously or subconsciously they will categorize their article based on their expertise rather than what the best category should be for the article.
Example: An author who specializes in Soccer writes a general nutrition article and places it in the Soccer category even though there is nothing in the article title or body that mentions anything about soccer or how nutrition can be applied to the game of soccer…until we see the resource box is soccer focused. This is a trust violation with the reader.
The Solution: The category your article in is more about generating trust with the reader than generating traffic for your article. Violating trust with your readership is not a good way to drive demand and traffic back to your website.