If everyone knew what you know, there would be no reason for you to write & submit articles to sites like EzineArticles.
Fortunately, not everyone knows what you know and that’s is today’s writing lesson reminder: Don’t take for granted what you know because most people who are not deeply involved as you are in your niche know what you know and therefore your knowledge shared in articles is NEW to them.
If you’ve never heard it before, it’s new to you. For many of your readers, they will never have heard what you’ve written and therefore it’s new to them even if it’s old to you.
Yes, you can also produce EVERGREEN content for your niche using basic fundamentals that seem so common to you – yet are basic concepts that may be foreign to your readership.
In a nutshell, the article writing lesson is to rewind your mind 4-10 years ago and think about the various lessons you learned along the way to master your craft — and write about that. I can guarantee that your unique insights may not seem very unique to you, but they will be to your readership.
This concept is difficult for most *mastery-level* experts because they have reached the level of unconscious competence — where they act without much conscious effort thanks to years of experience…and I’m asking you to become conscious of the principles that make you competent –because this is exactly where your next set of articles could come from. :-) Make sense?