Every day we alert tens of thousands of permission-based email members whenever new articles are available in a category that matches their interests.
In the business categories, the average list growth rate is 13.8% month over month…but (4) business categories have had break-out growth rates and I thought you might be able to benefit by knowing what’s currently in hottest demand:
- Business:Productivity – 62.1%
- Business:Accounting – 50%
- Business:Accounting-Payroll – 26.9%
- Business:Venture Capital – 20.7%
At first, I thought the list growth was only because the categories were brand new in February, but we haven’t promoted them since February, which means April growth over March should be statistically valid enough to spot a trend not relating to the focused attention in February… unless the trend is that we should give focused attention on various categories to drive new subscriptions.
The last category, Venture Capital, was added in October of last year so it’s hardly new. Lowest categories of subscription growth interest was the general business category (0%), Marketing-Direct (3.3%), PR (4.4%) and Advertising (6.4%).
All together as part of the EzineArticles marketing system, we’re mailing 5,422 people daily to alert them to new business related articles.