In a recent survey, one of the obstacles that some expert authors identified that was preventing them from writing more articles was not knowing what specifically to write about? Today, you’re going to discover six quick ideas on how to choose an article topic.
One core theme in today’s tip:
“Write what the market wants to read and not what you want to write”
- Long tail keyword research. Use any keyword research tool or website that can help you identify relevant topics that readers in your niche are currently searching for. Word tracker, Keyword Discovery, Goodkeywords are popular keyword research tools.
- Review the last 3 months of questions your clients have sent you via email or over the phone. Write articles that answers their questions (without disclosing any personal information about your client).
- Survey your audience or clients via email. Identify the top 20 concerns or areas of interest for them and write a set of articles that addresses each of their top concerns or interests.
- Run a free teleseminar for your clients, prospects or ideal market audience. Use it to give of your expertise while polling them for ideas and feedback as to what they want to learn more about relating to your expertise. You should be able to extract 100 or more article topic ideas from this strategy alone, not to mention using your teleseminar transcript for article content (with some editing to create small 400 word chunks of tips).
- Call your top ideal clients and ask them to help you identify what area of your expertise they perceive as being the most valuable. Write sets of articles that leverage the skillset that your top clients say you have.
- Setup email alerts (or subscribe to RSS feeds) when new articles are available in your niche. Use these for inspiration only; keeping tabs on the competition while making sure you have content coverage within every angle of your niche.
Do you have any other article idea generating tips to share based on today’s theme of finding topics to write articles about that leverages market feedback to help choose the topics?