Social Media Optimization
Three new categories were added to help cover the exploding Social Media trend:
- Internet & Online Businesses: Social-Networking
- Internet & Online Businesses: Social-Bookmarking
- Internet & Online Businesses: Social-Media
Social Networking is fueled by sites such as MySpace, LinkedIN, Ryze and savvy web 2.0 netpreneurs that are helping their own web audience discover new ways to network with each other online.
Social Bookmarking or human filtered search as some call it, is about bringing together large groups of people online to share bookmarks or links of interest for like minded people to find. An example might be Del.icio.us, Last.fm, Furl.net, Technorati or Stumbleupon.
Social Media or SMO (Social Media Optimization) as it’s known in some circles is really about the strategies to setup social media components into your website, communication or online marketing campaign strategy toolbox. Think Blogs, Tags, Comment systems and all of the underlying technology that supports SMO.
If you’re an expert in any one of these exciting new areas, here’s your first call for article submissions on Social Media topics.
Social Media Optimization is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization; the other method is search engine optimization or SEO.
August 31, 2010 at 12:57 AMAccording to search engine expert Danny Sullivan, the term “social media optimization” was first used and described by Rohit Bhargava.
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