Sony Playstation 3
No, I’m not one of the crazy people sitting in 37 degree F. weather overnight at Wal Mart to get my hands on one of the 400k Sony Playstation 3’s that went on sale this week. Frankly, my Xbox 360 is just fine thank you… and I did stay up to Midnight last year to get one.
After having studied product launches for the last year thanks to Jeff Walker’s Product Launch Formula (blatant plug & endorsement), what’s really amazing to me as Sony’s PS3 launch unfolds is that it’s all a staged scarcity product launch… Excellent marketing for sure.
Thankfully we have 348 expert authors who write articles about computer/online gaming and there are quite a few excellent articles that compare and contrast the new PS3:
http://EzineArticles.com/?cat=Computers-and-Technology:Games
I like how the last 30 articles shows a great chronological history of how the Sony PS3 came from rumor to reality…
Did you buy your PS3 yet?
Updated Nov 26th 5pm CST: Appears I’m not the only one blogging about the Sony PS3 scarcity play. Check out Ryan Healy’s blog entry: Scarcity Frenzy
In Japan, crazy people were also waiting overnight in front of many shops in Akihabara, famous Otaku town in Tokyo. Unfortunately recently SONY corporation have some problems about keeping their products quality, however, PS-3 is still attractive and I was looking for the good articles to explain in users’ voice. I am grateful to EzineArticles expert owners, I will translate it to Japanese and use in my weblog, of course, keeping the links alive.
Thanks.
P.S. Congratulation for Ezinarticles 7 years birthday!
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