PressExposure quietly leaves the launch pad

Within your new EzineArticles members-only area, within the AUTHOR TOOLS, there is a “Press Release Submission” form that you can fill out — that will automatically submit your new releases to our sister-project, PressExposure.com.

Mitchell Allen found it (link to his blog), but sorry, PressExposure.com was never in our long-range goals. We just got tired of receiving thousands of press releases (some from smart marketers trying to slip one by us and some from PR drones who didn’t read the editorial guidelines prohibiting press releases on EzineArticles.com) and having to throw them away. PressExposure fills a need for our members that EzineArticles itself has no plans to fill.

The first few hundred press releases have been approved but we still have the air-nailgun in our hands as the 2×4’s are being framed up on the project.

We’ve set a goal for August to attract enough press releases to fill every category.

We do have a few goals and missions for the PressExposure project; but we have no short-term plans to divert our full attention from EzineArticles. As far as I’m concerned, EzineArticles is in a server overload crisis-state right now and we’re working night and day to solve speed-of-service issues.

For now, we’re going to continue inching out PressExposure.com, adding to the process-flow of the site and with long-term hopes to win the respect from journalists and other media users as a quality project with high standards… high enough to one day earn the respect of news-feeding giants that will index our members press releases.

If there is one common thread between EzineArticles and the new PressExposure project, it’s our commitment to increase the exposure our members receive from their free membership with us. When our members get more free qualified visitors, traffic, and referrals from any of our projects; we all win together.

[About PressExposure.com]

We’re not going to slap a big “BETA” sign on the project, but it’s pretty much in ALPHA level right now and Yes, I’m aware of a few things not working right in it. We’re on it… and by fall, I expect it’ll become a stronger site, functionality wise.

Always open to your feedback… :)

Posted by Christopher M. Knight on July 25, 2006 at 4:55 pm

Views 983 |

4 Comments »

1

Lance Winslow writes:

I must say I am EXTREMELY impressed with the number of categories to target the articles and press releases with. It would seem that this will indeed bring even more people onto the expanding NETWORK of EzineArticles.com as there are so many different uses of articles on the Internet and for print media as well.

I do have one question and that would be, can an article ever be both a press release and an Ezine Article or are the press releases not to be duplicated as articles and used on both websites?

One other question, are you challenging all the online articles to fill up those categories? If so, should online article authors make this a secondary priority when it fits? Thank you.

Comment provided July 26, 2006 at 2:23 am

2

Christopher M. Knight writes:

An article can never be a press release and vice versa.

An article is educational by-nature and a press release is a newsworthy story by-nature.

Over the next few weeks, we’re going to mold PressExposure into making the Press Release format more evident… and less like an article.

I had been pondering what PressExposure.com’s uniqueness or USP would be. For now, it’ll have to be that it was designed by guys who come from an article syndication background. In most cases, we have completely resisted checking out other PR sites so that the end product we delivered would be unique to us.

It should be noted that PressExposure.com is not a primary focus. Product line extension, yes.

Comment provided July 26, 2006 at 5:56 am

3

Matthew C. Keegan writes:

Hi Chris,

What is the turn around time for press releases? I submitted one last week but haven’t heard anything as of yet. I think that PressExposure.com is a good idea as long as the spammy-salesy stuff is kept away.

I appreciate all that you do to maintain article directory integrity.

Regards,
Matt Keegan
www.thearticlewriter.com

Comment provided July 26, 2006 at 9:26 am

4

Christopher M. Knight writes:

Same day turnaround is the goal.

We’re working on building a scheduled release feature as we learn more about how our authors/members are more time-sensitive about *WHEN* their press release is released.

It’ll take us all of August to work out the kinks…

Comment provided July 26, 2006 at 11:27 am

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