Gail Leino – Author Spotlight
“Mrs. Party” and EzineArticles Expert Gail Leino is our Author Spotlight of the day for leading the highest female author submissions for July 2006 month-to-date (86 so far).
Here’s what I really like about Gail’s articles: She is leveraging locality-based themes to attract traffic from qualified visitors searching for things relating to her area of expertise that are also connected to a specific geographical location or area. (see a related article of mine on leveraging “locality-based article writing/marketing“)
So now you know her strategy, but she even further leverages this by going DEEP (leveraging that long-tail) when you visit her websites. This depth tells me there will be many thousands of articles to follow as Gail works her locality based long-tail article writing system. I should note here that I have not asked Gail if she has an actual system or not as this is just my perception.
In addition, she is also showing some holiday-themed smarts by submitting a “Labor Day” article this month with enough advance time to get indexed by the major search engines to be found when Labor Day comes in a few months. Click here to give the rest of her articles a review.
One last trivia female-expert-author factoid: Carrier Reeder is in the #1 position for most articles submitted in 2006 by (female gender) with 547 articles year-to-date. Gail’s 334 total articles (as of this blog entry) show’s that she’s hot on the trail!
How does one produce quality Location Based Articles? Well let me tell you what I accidentally stumbled into, which might help you write more location based articles along the same theme of your personal or professional expertise. As consultants, experts or Gurus in our areas of knowledge, industry sub-sectors or categories we will all have individuals contact us with questions.
For instance someone may email us a question which starts out something like this; My name is Mike and I live in Dallas and I have been considering starting a business to do; XYZ. Or perhaps you are self-help expert and get a call or email; My name is Shelly and I live in Peach Tree, GA and my husband and I have a problem with XYZ.
Well in the Peach Tree, GA area it may not be worthy from a number of query searches, but Atlanta is and that is the next nearest largest city right? So, weave Atlanta Area into your answer and then answer the question. Also use the city Peach Tree and put it in the key words along with Atlanta.
I have been doing this now for about a year, as people email me questions about my previous profession Auto Detailing, Truck Washing, Aircraft Cleaning, Concrete Pressure Washing and Mobile Car Washing. Whatever area they email from, I weave into my answer regional differences. I still have the subject matter for the title and put in their city too. I must have 500 such articles with titles like; Truck Washes in South Texas, Mobile Oil Change Business in Cincinnati or Detailing Boats on the Potomac.
It is an easy way to write more articles when you wish to expand your article numbers. And as a Guru or Expert all you need is all those email questions, that you already have. When I see people like MRS PARTY out of Los Angeles, well I just smile at her entrepreneurial spirit, energy and intelligence. Obviously she is making herself well known and taking advantage of how people type queries into the search Engines.
Every article author on this site could benefit from these techniques as there are 380 major cities in the United States. I would be interested in others using other such techniques to expand their article counts and Locality Based traffic, because I am certain there are others who use specific techniques like MRS PARTY to do this. Her website is impressive and she really is MRS PARTY. What a terrific source for being able to better entertain your guests.
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