Every day at 2pm CST USA time, emails are released to the 222 categories of EzineArticles for over 10k+ permission-based email members (presumably publishers looking for articles or authors looking for new article topic ideas) who signed up from our subscription page.
This week, we rolled out a new feature that extends invitations to our readership to join the new article email alerts by the addition of a subscription box in the left navigation (bottom) of the article and category view for each category.
The idea was not to intrude on the reader and to leverage virtual real-estate to do a better job selling for us. In this case, growing our permission-based email lists will help drive more traffic to your articles where we both win.
I know we could grow these lists 25-50% faster with java hover ads, but the last thing I want to see on an article is a pop up…
What do you think of this and any recommendations for how we could enhance the email alert subscription box for each category?