Tectonic Article Source Shift

After 1 year, 3 months and about 2 weeks — we’ve changed the ARTICLE SOURCE attribution at the bottom of each article.

The old way was:

Article Source: http://EzineArticles.com/

The new way is:

Article Source: http://EzineArticles.com/?expert=first_lastname

Here’s why the change or shift in our template:

1) We want to encourage authors to link to their expert author URL rather than our home page. It makes more sense to encourage our authors who link to the EzineArticles.com home page from their home page to link to their specific Ezine Articles expert author URL so that they *and* their referred traffic are –>better matched/served.

2) We want to give readers of articles that were reprinted from our site the chance to read more articles by the same author. This improves your exit click chances of capturing the visitor as our theory is that a visitor to your article is more likely to click a link to view the rest of your articles than to click a link to see our home page.

3) It was time to change things up a bit. If we find that this decision was wrong, we can always change it back.

What do you think of this decision?

4 Comments »


1
Lance Winslow writes:

I believe this to be a good tact, because it also encourages authors to write better articles knowing people will in fact read more of them. It also encourages others to write more articles. Now then I advise this to be a good battle plan, but also would advise you to make it easy for those who click thru on your link to also have a “VERY EASY” way to get to your Article Category Page. Likewise let’s remember that the Ezine Editors have also been good to you. So you should have a place that one could click on which takes them to a page of every single Ezine Editor in good standing, to increase their subscriptions. Who wins in such a play? Everybody.

It is for that reason I applaud you smart thinking in this change with the caveat of exception to make it “Very Easy” to get to the EzineArticles Category Page, as well as a link to the Ezine Editor Subscription sign up page. Now, then who benefits the most in something like this? Well, the authors who write the most articles or have 30, 50, 100 or more articles. It also helps their article views and thus their business, whatever than might be. That is my observation and thoughts on your terrific idea and concept today.

Comment provided November 21, 2005 at 3:01 PM

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2
George Lockett writes:

I also use the Star image on my web site.

I have added a link near the bottom of my home page and on the links page to my expert listing and it works fine.

Is there a way to update the star logo which appears with the code below to go to my articles?

It deleted the code as I tried to preview but I am sure you know the code I mean.

Thank you for looking into this for me.

HealerGeorge

Comment provided November 21, 2005 at 3:04 PM

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3
Jean Tracy, MSS writes:

Dear Christopher,

Thanks for always looking out for us. It looks like a great idea.

Jean Tracy, MSS

Comment provided November 21, 2005 at 7:46 PM

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4

It is a great update, and highlights the importance for authors to also fill out some additional details in their profiles.

I would love for the content held in the extended bio to be merged with the main author page.

It would be a great way to enhance the content on the page.

Google seems to be favoring links from relevant content to relevant content, but aticle titles might not contain enough information.

Another idea would be for authors to be able to choose 3 articles to have snippets showing, plus their 2 most recent articles.

Comment provided November 23, 2005 at 7:57 AM

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