Motivating Article Authors

Monday Article Marketing Question of the Day:

What is the best way to motivate article authors to send in more articles in the short-term and long-term?

Looking forward to your comments, suggestions or advice. :-)


Herb Oliver writes:

I started writing articles because I was told that it would make me money, by getting my name out there……I stopped because of the amount of time I was taking and to this moment do not see it as worth my time, considering the main reason I would do it.

I also started a blog and have kept it going… ..There seems to be additional benefits to do so……than article writing……

thanks for asking, herb

Comment provided August 8, 2005 at 11:18 AM


Edward Weiss writes:

After thinking about this, the only reason I can come up with for why authors don’t submit their articles on a regular basis is lazyness.

To combat this, I would suggest an email campaign. Capture all authors email address (which you already have) and push the benefits of submitting articles to your site. (Maybe send out emails every 2-weeks)

This should motivate those who aren’t aware of all the benefits of submitting and overcome apathy.

Comment provided August 8, 2005 at 12:06 PM


Jan Verhoeff writes:

Wow, Chris, I’m finding I didn’t always post the newest articles here on Ezine, sometimes I post my marketing articles on my website for a day or two first. However, most recently, I’ve learned that if I post them to Ezine first, they are already on the search engines by the time I get them posted to my sites, which brings my site to the top of the list too. Once the crawlers find my headings they instantly come up to the top – no matter where they are placed. That’s exciting marketing.

I have already had more than 80 visitors (as of this morning) to view my book published last Friday. “Make Money Online” a collection of my articles posted specifically about making money Online through the use of free resources – is available now on – just search my name “Jan Verhoeff”.

I’m glad I can post my articles on I try to post at least one each day here.

Comment provided August 8, 2005 at 12:56 PM


Chris Knight writes:


Whoever told you that you could get rich or make a lot of money via article marketing mislead you.

Article marketing is about lead generation, targeted traffic building, search engine value boosting, and then credibility building.

Think of article marketing as cement foundation pouring rather than a quick fix cash flow strategy. :)

Comment provided August 8, 2005 at 1:15 PM


Dina writes:

Hi. First of all, where is Lance Winslow when you need him to make a rousing speech? Second: I’ve had too much coffee AND ate half a pan of brownies today so I’m a little hopped up right now. Forgive me if this comes out the wrong way?

People who think that doing something a handful of times is going yield results are just plain lazy and kidding themselves.

I randomly tacked an article here in February. Now it’s August and I have 101 articles, I’ve met over 100 really smart internet marketers to swap ideas and services with, started my own network, made at least ten really solid professional bonds with people who I think the world of for their talent, values and work ethic. And even though I’m not where I want to be yet, I can FEEL that all of this is working to a positive end. My name brings up 24,000 hits on Google and my articles are all over the web. How would that NOT work to help build my brand. I don’t mean to sound fifth-graderish, but, DUH.

Wherever you focus your energy is where you’re going to see results. No, article marketing doesn’t bring overnight success. BUT WHAT DOES?

You can’t write half-assed articles and expect that they’re going to work for you. This is marketing and you need a cohesive campaign that speaks to an audience, and you need to keep hitting that audience over the head until they get it.

To the person who calls himself Herb, why are you even in marketing at all with an attitude like that?

Perhaps I’ll have another brownie…

Comment provided August 8, 2005 at 1:46 PM


Betty Mahalik writes:

Having stumbled onto this site a couple of weeks ago (don’t ask me how or where, but glad I did) I have already received two significant requests to publish article submissions. As most have already pointed out, articles are about building a brand identity, generating traffic to your website, and if you’re a good writer, building your own ezine subscriber base. All of which should lead to increased income if you have a product or service of value to offer. Consider it “casting your bread upon the water.”

Comment provided August 9, 2005 at 1:44 PM


Marie Gervacio writes:

I just started submitting articles. Wish I could spit them out faster. *smile* I say this because I see how great the search engine results are. I started writing in the middle of numerous other projects but will be dedicating a chunk of August to submitting articles.

Fall is at our heels and if the busier than normal summer session is any indication of a great fall season get ready! I am going to make it busier with the most visitors and credibility I can muster through article writing. Great fall season = Great Motivation.

I may need some cuban coffee and… Dina any extra brownies?

Comment provided August 9, 2005 at 2:22 PM


Kristi Sayles writes:

I’m offering a convenient email course – “How to Write Effective Articles.”
I’m a teacher, freelance writer, author, and writing software creator.
If you would like to know more, please send an email to with SUBSCRIBE as the subject. You will receive all of the details immediately.

Comment provided August 11, 2005 at 8:26 PM


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